رئيس مجلس الإدارة
سعيد اسماعيل
رئيس التحرير
مروة أبو زاهر

رئيس مجلس الإدارة
سعيد اسماعيل

رئيس التحرير
مروة أبو زاهر

Orange Egypt Launches First Digital Training Center in Upper Egypt in Partnership with GIZ and Aswan University

 

Orange Egypt has launched its first digital training center in Upper Egypt, in cooperation with the German Agency for International Cooperation (GIZ) and in partnership with Aswan University, marking a significant step toward empowering and upskilling young people in the region.

Orange Egypt

The newly inaugurated Orange Digital Center in Aswan represents an extension of Orange Egypt’s corporate social responsibility strategy, supported by the German government. The initiative focuses on equipping youth with in-demand digital skills and preparing qualified talent capable of integrating effectively into the labor market, through the provision of free technical training and dedicated support for university students and innovators across Upper Egypt.

The launch builds on the success of the Orange Digital Center in Cairo, which was established in 2021 through cooperation between Orange Egypt and GIZ. Since its opening, the Cairo center has trained thousands of young people in digital technologies, enhancing their employability and strengthening their readiness for the job market.

 

 

In this context, Louay Saad El-Din Nosrat, President of Aswan University, stated that the university’s participation in establishing the Orange Digital Center in Aswan aligns with Egypt’s national directives to support digital transformation and human capacity building, as well as the strategy of the Ministry of Higher Education and Scientific Research. He noted that the initiative contributes to linking academic education with real labor market needs.

He added that Aswan University hosts the center on campus and provides the academic and organizational environment required for its operation, while coordinating with relevant faculties to ensure integration between training programs and academic disciplines.

The center’s programs are made available to university students as well as youth from Aswan and other Upper Egypt governorates, alongside support for training and research-related activities.

Maha Nagy, Vice President for Public Relations, Media, and Corporate Communications at Orange Egypt, said that launching the first digital training center dedicated to empowering youth in Upper Egypt reflects the company’s strong commitment to its social role. She emphasized that supporting and upskilling young people is a strategic priority within Orange Egypt’s corporate social responsibility framework.

 

She added that the Aswan center builds on the proven success of the Cairo Digital Center and reaffirmed the company’s commitment to expanding its network of digital centers nationwide, in support of government efforts to promote digital education and innovation among youth across Egypt.

For her part, Shereera Wasfi, Head of Governance and Community Development at GIZ, explained that the Orange Digital Center in Aswan embodies the German development cooperation approach, which is based on strategic partnerships with the private sector. Such partnerships, she noted, help create sustainable opportunities, expand access to underserved communities, and strengthen the role of youth in digital transformation.

 

The project was jointly implemented by Orange Middle East and Africa and GIZ on behalf of the German government under the develoPPP program, with support from the German Federal Ministry for Economic Cooperation and Development (BMZ) through its “Decent Work for a Just Transition” initiative.

 

The Orange Digital Center in Aswan operates as an integrated digital hub for youth in Upper Egypt, offering free in-person and online technical training programs.

 

These include software development, embedded systems, data analysis, cybersecurity, as well as hands-on training in hardware, electronics, and rapid prototyping technologies.

 

In addition, the center provides technical and advisory support for university students and innovators, and organizes technology-focused events, competitions, and hackathons. These activities aim to foster a culture of innovation, help bridge the digital divide, and promote social inclusion across Upper Egypt governorates.

C Developments and e& Egypt Sign Strategic Partnership for CRCL Mall’s Digital Infrastructure

C Developments has entered into a strategic partnership with e& Egypt to provide cutting-edge

telecommunications and digital solutions at its commercial development, CRCL Mall, located in

New Cairo This collaboration reflects the company’s commitment to working with industry-leading

partners to enhance the investment value of its projects and ensure an advanced operational

environment for both tenants and visitors

A Vision for Smart Infrastructure and Sustainable Growth

Commenting on the agreement, Eng Hossam Salah, Chairman of C Developments, emphasized

that the partnership represents a pivotal step in the company’s strategy to seamlessly integrate

urban planning with smart infrastructure from the very beginning of project development

He explained that C Developments selects strategic partners based on rigorous criteria, prioritizing

companies with proven expertise and the capacity to deliver sustainable solutions that add long

term value to its projects Eng Salah further clarified that C Developments is focused on creating

fully integrated investment destinations designed not just for individual project success but for

high operational efficiency and long-term sustainability This vision requires collaboration with

strong, experienced entities, and he noted that e& Egypt is a recognized leader in providing

telecommunications solutions and digital infrastructure that comply with international standards

Boosting Market Competitiveness with Advanced Telecom Services

The partnership is expected to directly enhance the market competitiveness of CRCL

Mall by providing high-quality telecommunications and internet services that will support

the mall’s diverse functions, including its commercial, administrative, and medical operations

These services will create a flexible and efficient operational environment that enables investors

and business owners to effectively manage their activities and maximize returns

CRCL Mall spans over 5,000 sqm and is designed as a fully integrated commercial and service development

The project includes a ground floor and three repetitive floors, in addition to separate administrative and

medical buildings, ensuring it meets the needs of a wide range of business activities The mall also features

a pharmacy, hypermarket, and a dedicated café and restaurant zone, providing visitors with a complete

shopping and leisure experience while enhancing the mall’s commercial appeal

Comprehensive Telecom Solutions by e& Egypt

In his remarks, Eng Mohamed ElRewainy, EBU Digital Solutions Director at e& Business

 highlighted that the collaboration on CRCL Mall aligns with e& Egypt’s strategy to provide

integrated telecom solutions for modern commercial and administrative projects

These solutions are designed to support digital transformation and optimize

operational efficiency across all activities within the development

The telecom services provided by e& Egypt will include the establishment of a fully

integrated public telecom network, covering all necessary components, as well as

ongoing operations and maintenance Additionally, the agreement involves linking

the mall’s internal network to the public telecom infrastructure, as well as managing

the devices that deliver telecommunications and internet services to visitors

C Developments : IT Data Room and Full Technical Support

As part of the agreement, e& Egypt will set up an IT Data Room to ensure connectivity

with the public network, ensuring that the internal telecom network and associated civil

works are up to the required specifications This will guarantee the highest levels of

quality and efficiency throughout the mall’s operation Furthermore, e& Egypt will

provide full technical support via specialized teams, adhering to international standards

and will market the company’s services within the mall, ensuring that visitors are

informed about the availability of services

 Strengthening the Future of Digital Infrastructure in Egypt

C Developments The partnership between C Developments and e& Egypt is a significant milestone

in the evolution of digital infrastructure in Egypt, marking a new chapter for the

country’s commercial developments By combining their expertise in smart infrastructure

and telecommunications, both companies aim to create an innovative, efficient, and

sustainable operational environment for the CRCL Mall

New Ericsson ConsumerLab report addresses CSP differentiated connectivity questions

More than 43,000 smartphone consumers (of which 34,000 are regular 5G users) aged between 15 and 69 were polled for the research between June and August 2025, spanning 27 markets globally.

Ericsson

The related findings are highlighted in the latest Ericsson ConsumerLab CSP-targeted report – called Winning in the Market with Differentiated Connectivity Offerings. The report pools the research to address question areas CSPs have as part of their differentiated connectivity considerations.

Jasmeet Singh Sethi, Head of Ericsson ConsumerLab, says: “Growing numbers of consumer service providers around the world are launching differentiated connectivity offerings. This ConsumerLab report outlines what service providers can do to capitalize on the willingness of consumers to opt for guaranteed network performance in key moments.”

The focus areas cover:

  • What is the upside of moving toward differentiated connectivity for service providers?
    • The research looks at current user connectivity experiences, perceptions, and interest in and willingness to pay for guaranteed network performance.
  • Beyond ARPU increases, what findings support the launch of differentiated connectivity?
    • How differentiated connectivity boosts brand equity and brand perception.
  • What can be done to drive the uptake of differentiated connectivity, and is it a given that uptake will be smooth?
    • A look at the awareness of differentiated connectivity among smartphone users and if ‘off the shelf’ services meet expectations.
  • How can differentiated connectivity help service providers compete in the market, and what are the key routes to market for it?
    • How differentiated connectivity can compete and protect against low-pricing competition.
  • Will service providers need to leverage differentiated connectivity to prepare for the next wave of apps and devices, or is it only needed for today’s use cases?
    • A look at the adoption and use of AI-native apps and devices, such as AI agents that demand network assurance.
    • The markets surveyed for the research were: Australia, Brazil, Canada, Chile, China, France, Germany, Greece, India, Indonesia, Ireland, Italy, Japan, KSA, Malaysia, Mexico, Philippines, Qatar, Singapore, South Korea, Spain, Sweden, Taiwan, Thailand, UAE, the UK, and the U.S.

Read the full Ericsson ConsumerLab Winning in the Market with Differentiated Connectivity Offerings report via this link.

Related links:
Ericsson ConsumerLab
Ericsson ConsumerLab: Rising use of Generative AI Apps boosts consumer interest in differentiated connectivity
Ericsson ConsumerLab polls AR/XR early adopters about expectations
Ericsson ConsumerLab report highlights differentiated 5G connectivity opportunity for CSPs

ABOUT ERICSSON:

Ericsson’s high-performing networks provide connectivity for billions of people every day. For nearly 150 years, we’ve been pioneers in creating technology for communication. We offer mobile communication and connectivity solutions for service providers and enterprises. Together with our customers and partners, we make the digital world of tomorrow a reality. www.ericsson.com

“Sarwa Insurance Sets a New Standard, Wins ‘Digital Insurer of the Year 2026’ at MENA Awards”

In a groundbreaking achievement that highlights Egypt’s leadership in financial technology innovation

Sarwa Insurance, a subsidiary of Contact Financial Holding, has been named “Digital Insurer of the Year

at the Digital Insurance MENA Awards 2026 The award, presented in the Customer Experience Transformation

category, marks the first time an Egyptian general insurance company has won this prestigious regional honor

surpassing 21 leading insurers from across the Middle East and North Africa (MENA)

A Landmark Achievement for Egyptian Innovation in Digital Insurance

John Saad, CEO of Contact Financial Holding, expressed his pride in the win, saying

This award is not just a recognition of Sarwa Insurance, but also a testament to Contact’s

broader vision of creating a fully integrated digital financial ecosystem Our goal extends beyond

offering insurance products—we are reshaping the non-banking financial services sector by merging

cutting-edge technology with deep industry expertise This achievement underscores Egypt’s role

as a regional hub for digital insurance solutions, positioning us for sustainable growth and scalability

SarwaNow: Revolutionizing the Digital Insurance Experience

The award is a recognition of SarwaNow, the first fully digital motor insurance issuance

platform in Egypt. This innovative app allows customers to complete the entire insurance

process—from pricing to instant policy issuance—directly through their mobile phones,

eliminating the need for branch visits or paper-based transactions. By offering a seamless

digital insurance experience, SarwaNow has redefined the traditional insurance journey for

new, unlicensed cars Ahmed Khalifa, Managing Director of Sarwa Insurance, commented

Winning the Customer Experience Transformation award is a reflection of our commitment

to putting the customer at the center of every innovation. Through SarwaNow, we have transformed

the traditional insurance journey into a fast, transparent, and secure digital experience. This recognition

demonstrates how regulatory compliance and technological innovation can combine to create real value

for customers and pave the way for a smarter, more efficient future for motor insurance

International Jury Honors Sarwa Insurance for Digital Transformation Excellence

The Digital Insurance MENA Awards evaluation process involved a rigorous assessment

by a distinguished international jury, including prominent insurance and fintech experts

from the MENA region. Key members of the jury included Dr. Sabri Al-Azazi, former Assistant

Governor of the Central Bank of the UAE; David Piesse, Chairman of Ambassadors at the

International Insurance Society; Dr. Ravi Seshadri, Strategic Advisor for InsurTech in APAC

and MENA; and Philip Story, Chairman of the DIFC Insurance Association. Their thorough

evaluation, based on global benchmarks of governance, innovation, and digital transformation

 reflects the prestigious nature of this award

A Fully Integrated Digital Insurance Solution

SarwaNow offers a comprehensive digital insurance experience, enabling secure onboarding

identity verification, digital payments, and in-app document storage Currently, the platform

focuses exclusively on issuing motor insurance policies for newly purchased vehicles,

ensuring speed, accuracy, and excellent customer service This integration of Contact

Financial Holding’s advanced technology with Sarwa Insurance’s underwriting expertise

allows customers to manage their insurance policies more efficiently and securely under

the Financial Regulatory Authority’s licensed fintech framework.

Contact Financial Holding: A Leader in Non-Banking Financial Services

Founded in 2001, Contact Financial Holding is Egypt’s leading provider of non-banking

financial services, offering a broad range of solutions including consumer finance, auto

finance, insurance, mortgage finance, leasing, and factoring With a strong presence in

the market, the Holding has created an integrated ecosystem that drives operational

efficiency and reinforces its role in advancing financial inclusion through digital innovation

Digital Insurance MENA 2026: Shaping the Future of Digital Insurance

Digital Insurance MENA is a premier conference that brings together global leaders

in the insurance industry to discuss innovation and technology The 2026 edition, held

in Dubai, featured over 160 speakers and advisors and attracted more than 1,500 industry

professionals, including technology leaders and decision-makers. This year’s event served

as a platform for discussing the future of digital insurance and fostering collaboration in the

industry. The announcement of Sarwa Insurance’s award during the conference further

solidified the company’s leadership role in the digital transformation of the insurance sector

Conclusion Setting New Standards for Digital Transformation in Insurance

Sarwa Insurance recognition as “Digital Insurer of the Year 2026” in the Customer Experience

Transformation category highlights its innovative approach to transforming the insurance industry

in Egypt and the MENA region. Through SarwaNow, the company is reshaping the motor insurance

sector, offering customers a digital-first experience that is fast, secure, and transparent

This achievement not only underscores Egypt’s growing leadership in digital finance but

also sets a new benchmark for the future of digital insurance Sarwa Insurance

The Central Bank and the EU Ambassador Announce the Extension of the African Central Banks Support Program Until 2027

 the Central Bank of Egypt (CBE) and H E Ms Angelina Eichhorst, European Union (EU)

Ambassador to Egypt and the League of Arab States inaugurated the 9th Steering Committee Meeting

of the EU-funded regional initiative supporting African Central Banks The initiative aims to strengthen

financial stability, resilience, and governance through capacity-building and enhanced cooperation

between African and European central banks The meeting held at the CBE headquarters, also marked

the announcement of the programme’s extension until December 2027

EU-Funded Programme Extended to Foster Financial Stability in Africa

The EU-funded programme, designed to support African central banks, was extended for an additional

two years, now running until December 2027 This extension aims to continue fostering macroeconomic

stability and financial resilience across Africa, with a focus on the key priorities of reform, governance

and capacity building H.E. Mr. Hassan Abdalla, Governor of the Central Bank of Egypt, highlighted that

since its inception in December 2023, the programme has been instrumental in facilitating peer-to-peer

collaboration between African and European central banks This collaboration has led to positive outcomes

including enhanced capacity development, knowledge exchange, and support for critical reforms addressing

global economic challenges Abdalla further emphasized that the programme’s extension will enable a broader

scope of technical support, enhancing the policies and frameworks that underpin financial stability, transparency

and sustainable economic growth

Key Focus Areas of the Programme

The EU-funded programme targets several critical areas crucial for financial and

economic stability in Africa

Climate Change: Addressing the impact of climate change on financial systems

Digitalisation: Promoting digital transformation in the banking sector

Artificial Intelligence: Integrating AI into central banking practices for greater efficiency and decision-making

Governance: Strengthening governance structures within African central banks

Anti-Money Laundering: Enhancing measures to combat money laundering and financial crimes

The extension of the programme will further support these areas, helping African countries

strengthen their financial institutions and ensure greater long-term economic sustainability

Collaborative Efforts Between African and European Central Banks

The programme is managed by a consortium of European institutions, including the Deutsche

Bundesbank, the Banque de France, and the European Central Bank Other partners include the

Nationale Bank van België/Banque Nationale de Belgique, the Banco de España, the Banca d’Italia

Lietuvos Bankas, the Banco de Portugal, and the Národná Banka Slovenska This collaborative model

between European and African central banks has proven highly effective in creating an exchange of

expertise and best practices

African Central Banks Benefiting from the Programme

The initiative benefits a wide range of African central banks, including the Central Bank of Egypt

(CBE), the National Bank of Angola, the Central Bank of West African States (BCEAO), the Bank of Central

African States (BEAC), the Bank of Ghana, the Central Bank of Kenya, Bank Al-Maghrib (Morocco

the Bank of Mozambique, the Bank of Namibia, the South African Reserve Bank, the Bank of Tanzania

and the Central Bank of Tunisia, covering a total of 24 African countries

Strengthening Financial Resilience and Supporting Sustainable Growth

The ultimate goal of the EU-funded programme is to bolster the financial resilience of African economies

fostering an environment conducive to trade, investment, and sustainable growth Through capacity-building

technical support, and the implementation of sound financial policies, the programme continues to make

significant contributions to the stability and growth of Africa’s banking sector

The extension of the African Central Banks Support Programme until 2027 represents a strategic

step toward ensuring the long-term stability and resilience of African financial systems The continued

collaboration between European and African central banks will not only contribute to enhanced governance

and financial integrity but also foster sustainable economic development across the continent

eYouth Expands to Iraq with First Arabic Digital Learning Platform to Enhance Workforce Skills

eYouth, the Egyptian-founded EdTech company, has announced its expansion into the Iraqi

market with the launch of eYouth Iraq and the introduction of the country’s first Arabic-language

digital learning platform This strategic initiative aims to develop skills that align with the needs

of the local labor market The platform has been launched in collaboration with Al-Majal Group

one of Iraq’s leading private sector entities Founded in 2016 in Egypt, eYouth has established

itself as a leader in the EdTech industry across the Middle East and Africa It offers accessible

high-quality, and customized learning solutions Since its inception, the company has expanded

into various countries in the region, particularly Saudi Arabia and the UAE, reaching over 4 million

learners across 21 countries

Strategic Partnership to Drive Workforce Development in Iraq

This partnership marks a significant milestone for eYouth as it ventures into Iraq The goal is to provide

high-quality training programs tailored to the needs of Iraq’s key economic sectors These programs are

designed to address the evolving demands of the local labor market, equipping Iraqi youth, fresh graduates

and experienced professionals with the skills necessary to stay competitive in an ever-changing economy

The platform will focus on offering high-demand skills across priority sectors in Iraq, including digital skills

technical training, and professional development By providing targeted training solutions, eYouth Iraq aims

to empower the workforce, helping individuals enhance their career prospects and make meaningful contributions

to the economy

Leveraging Local Expertise and Government Collaboration

Through this collaboration, eYouth will bring its extensive expertise in digital learning and

workforce training At the same time, Al-Majal Group will leverage its deep understanding

of the Iraqi market and its well-established network in the private sector This joint effort will

ensure that the training programs developed through eYouth Iraq are closely aligned with the

real needs of employers and the priorities of the Iraqi government

Additionally, eYouth Iraq will collaborate closely with relevant government ministries and public

institutions to ensure that the training programs are in line with national development goals

and labor market needs

Arabic-First Content to Ensure Accessibility and Quality

The platform will offer content primarily in Arabic, ensuring that the educational resources

are accessible to the majority of the Iraqi population The learning materials will adhere to

international quality standards, ensuring both accessibility and alignment with best practices

in curriculum design, digital learning, and learning outcomes In addition to technical skills

the platform will focus on employability, practical application, and direct alignment with

employer demands

Empowering Iraqi Youth with Future-Ready Skills

Commenting on the launch, Engineer Mustafa Abd Ellatif, Co-Founder and CEO of eYouth

stated The launch of eYouth Iraq is a strategic step towards building a sustainable talent

development ecosystem in the country We aim to work alongside government institutions

and private sector partners to ensure that education is directly linked to the real needs of

the labor market This platform will empower Iraqi youth with practical, future-ready skills

and create new pathways for meaningful employment and economic participation

Ali Agha Jaffar, Chairman and CEO of Al-Majal Group, added Developing human capital

is critical to Iraq’s long-term growth and economic resilience Our partnership with eYouth

reflects our commitment to supporting Iraqi youth with accessible, high-quality education

that meets the real needs of employers Through collaboration with both public and private

sector stakeholders, we aim to create long-term value for individuals, businesses

and the national economy

Supporting Iraq’s Economic and Social Development

The eYouth Iraq platform is also designed to strengthen local talent pipelines, enhance

the competitiveness of Iraq’s private sector, and contribute to the country’s economic and

social development The initiative will provide scalable educational solutions, enabling a

future-ready workforce capable of addressing the challenges of Iraq’s dynamic labor market

Platform Launch and Future Plans

The eYouth Iraq platform is expected to launch in phases throughout 2026, with programs

gradually expanding to cover multiple sectors and regions across Iraq As the platform scales

it will continue to focus on offering modern education solutions that are aligned with Iraq’s

national development priorities and the evolving needs of the labor market

Samara and Raya Holding Partner to Launch Electric Golf Cart Assembly in Saudi Arabia

 Samara Land Transportation Services Co a subsidiary of Alturki Holding, has officially

announced the launch of a joint venture with Raya Holding to establish a local electric golf

cart assembly plant in Saudi Arabia This strategic partnership leverages Samara’s established

market presence and leadership in land transportation, combined with Raya Holding’s manufacturing

expertise via its mobility arm, Raya Auto The new venture will focus on setting up a localized assembly

facility, providing comprehensive after-sales support, and developing a skilled workforce for the hospitality

tourism, construction, and urban development sectors The project aims to meet the growing demand for

efficient, sustainable mobility solutions in large-scale projects, while supporting Saudi Arabia’s vision for

economic diversification and industrial localization

Building Local Assembly Capacity for Sustainable Mobility Solutions

The electric golf cart assembly project is expected to produce over 3,000 electric golf carts

over the next two years, helping meet the increasing demand for eco-friendly transportation

solutions By investing in local manufacturing and technology transfer, the joint venture

will create job opportunities and contribute to the Kingdom’s goals of economic diversification

and sustainable growth Bader AlShathry, Chairman of Samara Land Transportation Services

Co commented In this partnership, we are pioneering a ‘Saudi-assembled’ standard for electric

golf carts, ensuring seamless connectivity, advanced features, and premium after-sales support

By prioritizing local assembly, we aim to deliver a high-quality customer experience that aligns with

our long-term vision

Raya Holding’s Regional Expansion and Commitment to Innovation

Ahmed Khalil, Group CEO of Raya Holding, shared his excitement about the partnership

This joint venture with Samara marks a significant milestone in our regional expansion strategy

as we now have four of our portfolio companies operating in Saudi Arabia It underscores our

confidence in cross-regional collaborations that create long-term, sustainable value

Through its mobility division, Raya Auto, Raya Holding is bringing its expertise in sustainable

mobility solutions and innovation to the Kingdom Khalil added, By working with Samara, we

are building a robust foundation for localized vehicle manufacturing and next-generation mobility

solutions tailored for Saudi Arabia He concluded This collaboration aligns closely with Saudi

Vision 2030, particularly its goals for industrial localization, innovation, and sustainable economic growth

Shaping the Future of Mobility in Saudi Arabia

Juan Carlos Azcona, CEO of Samara Land Transportation Services Co expressed his

enthusiasm about the joint venture This collaboration with Raya Auto is a key milestone

in shaping the future of mobility in Saudi Arabia. We are committed to delivering state-of-the-art

eco-friendly transportation solutions that will help transform mobility in the Kingdom

Mohamed El-Naggar, CEO of Raya Auto, added We are excited to bring our proven track record

in Egypt’s electric mobility sector, which includes electric golf carts, e-buses, and EV cars, to Saudi

Arabia. This partnership will allow us to replicate the success we have achieved in Egypt by

offering integrated solutions and a full-service model encompassing manufacturing, distribution

and after-sales support El-Naggar further emphasized Our goal is to set new standards for sustainable

mobility in Saudi Arabia, aligning with the Kingdom’s Vision 2030 by driving innovation, supporting

localization efforts, and contributing to the development of smart cities

About Samara Land Transportation Services Co. and SIXT

Founded in 1982, Samara Land Transportation Services Co a subsidiary of Alturki Holding,

has grown to become one of Saudi Arabia’s leading providers of car rental, corporate leasing,

and limousine services Samara was also appointed as the exclusive franchisee for SIXT, the

global mobility service provider based in Germany, in Saudi Arabia SIXT operates a fleet of

approximately 280,000 vehicles in over 110 countries worldwide

About Raya Holding for Financial Investments

Raya Holding for Financial Investments is a diversified investment firm operating across

high-impact sectors powered by technology and innovation With over 26 years of growth

Raya manages 10 flagship companies and more than 40 subsidiaries in Saudi Arabia, Egypt

the UAE, Nigeria, Bahrain, and Poland The company’s portfolio spans across various sectors

including technology, fintech, automotive, customer experience outsourcing, retail, manufacturing

hospitality, and food production Raya’s vision is to drive digital transformation, create new economic

opportunities, and deliver sustainable long-term value

Conclusion: Paving the Way for Sustainable Mobility in Saudi Arabia

This joint venture between Samara and Raya Holding represents a significant leap towards

achieving the Kingdom of Saudi Arabia’s goals for economic diversification, local manufacturing

and sustainable mobility solutions By focusing on electric golf cart assembly and expanding electric

vehicle offerings, the collaboration supports Saudi Vision 2030’s emphasis on innovation, localization

and smart city development

Al Amaken Developments Launches “Genista” Project in Sheikh Zayed City on 9 Acres

Al Amaken Developments has announced the launch of its newest project, Genista

located on 9 acres in the heart of Sheikh Zayed City The project, which has received

the necessary ministerial approval, aims to provide an integrated living experience with

both residential and commercial spaces

Prime Location in Sheikh Zayed City

The Genista Project is strategically located in the Green Revolution Area of Sheikh Zayed City

offering residents easy access to major roads and surrounding areas This prime location also

ensures proximity to the extensive services available within Sheikh Zayed, making it an attractive

destination for investors and homebuyers alike The choice of location emphasizes the project’s

potential for strong future appreciation, providing an excellent investment opportunity for clients

Residential and Commercial Units for Diverse Needs

The residential component of Genista consists of 400 units with a variety of layouts, ranging from

studios to three-bedroom apartments, covering areas from 50 to 170 square meters The project

also includes a social club, a swimming pool, underground parking, and a commercial area

The overall built-up area of the project is approximately 27%, with the remaining space

dedicated to water features, green areas, and various amenities that create a luxurious and

serene living environment

Project Delivery Timeline and Commitment to Quality

Al Amaken Developments is committed to delivering the Genista Project within three and a half

years, with a target delivery date set for 2027 As of now, the project is 90% complete, reflecting

the company’s dedication to adhering to its timelines and delivering high-quality developments

Moustafa Mahmoud, Chief Sales Officer at Al Amaken Developments, emphasized the importance

of completing the project on schedule while maintaining the highest standards of quality and

excellence, further strengthening the trust that clients have in the company

Al Amaken Developments’ Growing Portfolio

Al Amaken Developments continues to expand its portfolio, with significant land holdings

in Sheikh Zayed City, New Cairo, and the North Coast The company is working on an ambitious

development plan to diversify its offerings and present clients with integrated urban communities

that meet the highest standards of modern living In addition to Genista, Al Amaken is also

preparing to launch new projects in the near future

Madinet Masr Achieves Record-Breaking EGP 52.1 Billion in Sales and 201% Growth in Deliveries in 2025

 Madinet Masr (EGX: MASR.CA) has reported an exceptional performance in 2025, achieving

the highest new sales value in its history, totaling EGP 52.1 billion This marks a significant growth

compared to 2024 and highlights the strength of the company’s business model and the resilience

of its expansion strategy

Record New Sales and Exceptional Growth in Deliveries

In 2025, Madinet Masr successfully sold 4,462 units The company also delivered 1,941 units

a remarkable increase of 201% compared to 645 units delivered This outstanding growth

in deliveries underscores Madinet Masr’s commitment to adhering to its delivery schedules and

enhancing customer trust These results demonstrate the company’s solid financial position and

the success of its strategic approach, which focuses on expanding its land bank and developing

a diverse portfolio of projects in prime locations, thereby creating long-term value for customers

while contributing to Egypt’s Vision 2030 for sustainable urban development

Madinet Masr’s Expansion Strategy and Strategic Partnerships

Madinet Masr continued to implement its expansion strategy in 2025 by launching

several high-demand projects and forming strategic partnerships This demonstrates

the growing confidence in the company’s brand and its ability to meet the evolving

needs of the real estate market Among the key highlights of 2025 was the launch of

Prism, the first commercial and entertainment hub in “Tajed”, the commercial district of Taj

City. Additionally, Madinet Masr unveiled the “Talala” project in New Heliopolis, a strategically

located development spanning two plots of land, covering a total area of 491.41 feddans with

a total investment of EGP 90 billion The company also introduced the “Elm Tree Park” project,

occupying 476,262 square meters (equivalent to 113 feddans) with total sales expected

to reach EGP 20 billion Moreover, Madinet Masr signed strategic partnerships with major

construction companies to expedite the development of its projects, including the Club Side

project in Taj City, and the Elan, Rai, and Rai Views projects in Sarai These partnerships

support the company’s efforts to provide fully integrated residential solutions that meet

the demands of the Egyptian market while adhering to modern sustainable engineering

and architectural standards

Expanding the Land Portfolio to Drive Sustainable Growth

Madinet Masr’s ongoing efforts to expand its land portfolio, which spans over 12.8 million

square meters, are central to the company’s long-term growth strategy The company aims

to develop new integrated residential and commercial projects, maintaining the highest

standards of quality, efficiency, and sustainability

Leadership Comments on Performance

Eng Abdallah Sallam, President and CEO of Madinet Masr, commented on the company’s

remarkable achievements, stating We are extremely proud of the outstanding performance

Madinet Masr delivered in 2025 This achievement reflects the dedication of our teams and the

trust that our customers have in our developments. Achieving EGP 52.1 billion in new sales,

coupled with a remarkable 201% increase in deliveries, reinforces the success of our balanced

strategy that integrates expansion with sustainable growth

He added The significant rise in delivered units in 2025 demonstrates our commitment

to delivering projects of the highest quality and efficiency, aligning with our customers’ expectations

Looking Forward: A Bright Future for Madinet Masr

With its strong financial position, successful strategy, and expanding land portfolio,

Madinet Masr is well-positioned for continued growth The company remains committed

to delivering top-tier real estate developments that contribute to Egypt’s urban development

goals and meet the ever-growing needs of the market.

ITIDA Launches Software Testing Competition to Drive Innovation in Software Quality

The Software Engineering Competence Center (SECC), part of the Information Technology

Industry Development Agency (ITIDA), has officially launched the Software Testing Competition

as part of the 4th edition of Software Testing Day This competition aims to inspire creative and

practical solutions to address the growing challenges in software testing and quality assurance

Objectives of the Software Testing Competition

This competition is designed to encourage the development of innovative solutions that improve

the quality and efficiency of software testing It aligns with ITIDA’s mission to enhance the

competitiveness of Egypt’s software industry, strengthen specialized skills, and contribute to

the growth of digital solutions capable of competing on regional and international markets

These efforts also support Egypt’s vision to build a knowledge-based digital economy

Areas of Focus for the Competition

ITIDA The competition invites undergraduate students, software testers, and

developers to submit innovative ideas that address real-world software

testing challenges Key areas of interest include

Automated test case generation

Automated test scripting

Defect reporting and root cause analysis

Synthetic test data generation

Test execution scheduling and prioritization

Self-healing automation scripts

These focus areas are designed to advance the quality of software through

automation and improved testing strategies, while also providing fresh

approaches to optimizing the software development lifecycle

Participation Guidelines and Team Structure

Team Composition: Teams can consist of up to five members, with each

participant allowed to join only one team

Independent Participation: Teams must participate independently, without

representing any company, organization, or entity

Submission Limit: Each team is allowed to submit only one idea

Ethical Standards: Teams are expected to adhere to ethical and professional

standards, ensuring that team names and submissions align with fair competition rules.

ITIDA: Key Competition Dates and Phases

Notification of Accepted Teams: Teams selected to participate

will be notified by February 15.

Development Phase: From April 5 to May 7, accepted teams will work

on developing their ideas into prototypes or fully integrated software solutions

Announcement of Winners: The top three teams will be announced on May 11, during

the Software Testing Day event These teams will have the opportunity to present their

final solutions in front of an international jury panel

All presentations and supporting materials must be submitted in English to maintain

consistency, transparency, and uniform evaluation standards.

Integrity and Ethical Standards

In line with the highest ethical standards, participants must confirm that their submitted

ideas have not previously won in any similar competition, and that they are not currently

available commercial products Any submission that violates professional conduct, or

engages in discrimination, abuse, or other unethical behaviors will be disqualified immediately

About the Software Engineering Competence Center (SECC)

Established in 2001, SECC serves as ITIDA’s technical and knowledge arm, providing

consultancy and certification services to Egyptian software companies. It operates as

an internationally accredited center of excellence, helping local software companies

adopt global software engineering standards to improve their development processes

Important Dates to Remember

Application Deadline: February 5

Notification of Accepted Teams: February 15

Development Period: April 5 to May 7

Winner Announcement: May 11

For more information and to register for the competition, visit ITIDA’s official websit

Tesla Developments Completes Phase One Sales at Tesla Residence and Unveils Phase Two

Strong Demand Drives Expansion of Tesla Residence in West Cairo

Tesla Developments has successfully sold out Phase One of its flagship Tesla Residence

project in record time, reinforcing the project’s strong market appeal and paving the way

for the launch of Phase Two The new phase is expected to witness robust demand, fueled

by increasing interest from both homebuyers and real estate investors seeking high-return

investment opportunities in West Cairo

Client Confidence Reflects Strength of Tesla Developments’ Vision

Commenting on the achievement, Alaa El-Sheikh, Chief Commercial Officer at

Tesla Developments, said that the rapid sell-out of the first phase reflects clients

confidence in the company’s strategic vision and its ability to deliver a fully integrated

real estate development He noted that the project stands out due to its prime location

mixed-use concept, and high standards of planning and execution, making it attractive

to a wide range of buyers looking for residential and investment properties in West Cairo

Launch of Phase Two Featuring Fully Furnished, Hotel-Managed Units

El-Sheikh revealed that the company is currently rolling out Phase Two of Tesla Residence

which will include serviced residential units with hotel management, delivered fully finished

and furnished in line with international standards He added that early market indicators and

strong inquiry volumes point to high anticipated demand, supported by the phase’s strong

investment returns, ease of operation, and professionally managed services The hotel

management company responsible for operating the serviced units will be announced shortly

Prime Location Enhances Investment Value

Located on 26 acres in West Cairo, Tesla Residence enjoys a strategic position directly

opposite MSA University on Al-Wahat Road, offering excellent accessibility and sustained

rental and end-user demand The location significantly enhances the project’s long-term

investment value

A Fully Integrated Mixed-Use Development

Designed as a comprehensive mixed-use destination, Tesla Residence integrates residential

retail, hospitality, administrative, and medical components The development includes residential

units in various sizes, a 450-meter commercial promenade, a dedicated medical building, and

multiple administrative buildings—ensuring continuous activity and strong operational performance

across the project

Four-Phase Development with Delivery Timeline

Tesla Residence is being launched across four sales phases, with unit deliveries scheduled to

begin within three years, following a clearly defined construction timeline The project reflects

Tesla Developments’ ambition to deliver a distinctive, fully integrated real estate landmark in

West Cairo, El-Sheikh concluded

What Paris Saint-Germain Did Against Lille Hasn’t Happened in Years… You Won’t Believe What Happened

The stadium witnessed a strong clash between Paris Saint-Germain and visiting Lille in the French Ligue 1, ending with a well-deserved

3-0 victory for the Parisian team, in a match where PSG dominated most of the play.

This victory reflects Paris Saint-Germain’s strength both offensively and tactically, confirming their continued positive results in the league.

Match Start and Lille’s First Chances

The PSG vs Lille match kicked off with high intensity, and Lille nearly opened the scoring in the 2nd minute after a

powerful shot from Olivier Giroud hit the crossbar, a clear opportunity to take the lead.

However, Paris Saint-Germain escaped the goal and gradually took control of the match, benefiting from the team’s organized attacking play.

Paris Saint-Germain

First Goal: Dembélé Scores to Give PSG the Lead

French winger Ousmane Dembélé scored the opening goal in the 13th minute after a brilliant pass from Vitinha, giving PSG an early lead against

Lille.

PSG’s control was evident in the first half, with 63% possession compared to Lille’s 37%, constantly threatening the opponent’s goal.

Lille’s Performance and Response

Despite Lille’s attempts to get back into the game, Paris Saint-Germain’s defense remained solid, and the Parisian team continued to threaten the

opposing goal.

The first half ended with PSG leading 1-0 after a period of back-and-forth shots, with Lille taking 5 shots compared to 4 on their own goal.

Second Half: Strengthening Superiority and Securing Victory

At the start of the second half, Paris Saint-Germain maintained their attacking pressure, with Ousmane Dembélé scoring his second

goal in the 64th minute, confirming PSG’s dominance over Lille.

Lille’s coach tried to adjust tactics and make changes in the 77th minute, but PSG remained the better side and controlled

most of the match’s flow.

In the 93rd minute, Bradley Barcola sealed the PSG scoring spree by netting the third goal, confirming a 3-0 victory for

Paris Saint-Germain with an impressive offensive performance.

Ousmane Dembélé: Man of the Match and Key Player

Ousmane Dembélé continued his excellent performances for Paris Saint-Germain, contributing to 6 goals in the last 5 matches

(scoring and assisting), making him the key asset in the team’s attack.

These performances reflect the French player’s current artistic brilliance and confirm his importance in PSG’s lineup.

Technical Analysis of PSG vs Lille

The stats and clear control of the ball show that Paris Saint-Germain dominated the match entirely, with an organized midfield

and solid defensive performance, allowing them to control most of the chances.

Lille, despite offensive attempts, couldn’t break through PSG’s defense, producing only weak attempts that did not pose significant danger.

Paris Saint-Germain’s Standing After the Win

Following this victory, PSG strengthens its position at the top of the French league, continuing its positive streak, reflecting

the team’s development under their current coach and their ability to compete for the league title.

Paris Saint-Germain