رئيس مجلس الإدارة
سعيد اسماعيل
رئيس التحرير
مروة أبو زاهر

رئيس مجلس الإدارة
سعيد اسماعيل

رئيس التحرير
مروة أبو زاهر

ITIDA Welcomes New Cohort of Tech Startups and Launches Digital Perks Platform under its Flagship Start IT Program

 

The Technology Innovation and Entrepreneurship Center (TIEC), of the Information Technology Industry Development Agency (ITIDA), has welcomed a new cohort of tech startups under the 47th round of its flagship incubation program, Start IT. The program is part of ITIDA’s broader mission to empower youth, promote innovation, and accelerate the growth of early-stage technology ventures across Egypt.

 

ITIDA

Start IT targets aspiring entrepreneurs with ICT-driven ideas, solutions, or prototypes and helps them build scalable, investment-ready startups. The latest cohort intake reflects ITIDA’s continued commitment to nurturing a vibrant and sustainable entrepreneurial ecosystem.

Alumni Networking and Community Building
The kickoff event featured a networking session bringing together the new cohort and alumni from previous Start IT rounds. The gathering aimed to foster peer learning, knowledge exchange, and cross-collaboration opportunities, reinforcing the program’s growing community of tech entrepreneurs under a unified platform.

Highlighted Startups: Solving Real-World Challenges
Eight newly incubated startups showcased their innovative solutions spanning healthcare, education, sports, logistics, and e-commerce:

• Cluster is developing a health-tech platform that streamlines pharmaceutical supply chain operations.
• Mystery Bag offers a digital solution to reduce food waste and unsold inventory through smart redistribution.

• Converse2Note leverages AI to convert doctor-patient consultations into structured and coded medical reports.
• Coccarohome connects women artisans directly with consumers, promoting authentic, handmade home décor.
• Sportyano is building a digital platform for sports talent discovery, academy management, and contract facilitation.

 

• LRNOVA enables the creation of high-quality educational content using AI-powered tools.
• TANKER provides a digital system to monitor and manage fuel consumption in logistics and transportation fleets.

• eDariba simplifies digital tax compliance for SMEs, freelancers, and accounting offices, aligning with Egypt’s digital transformation in tax services.

Launch of Start IT Perks Platform
In a key announcement during the event, ITIDA launched Start IT Perks, an exclusive benefits platform for incubated startups. The platform provides discounted access to premium digital tools and services through partnerships with leading local enablers including Talents Arena, Sprints, The WhiteGuard, Qayedeny, Camion, Techie Matter, DevisionX, and Zurqa. The goal is to enhance startup efficiency, reduce operational costs, and support accelerated scaling.

Expanded Support and Cloud Credit Boost
As part of the program’s continuous enhancement, ITIDA recently announced an expanded incubation package that increases total support per startup to EGP 480,000, up from EGP 180,000. The increase covers both financial grants and in-kind services to strengthen the startups’ ability to progress through key development milestones.

In addition, support from Amazon Web Services (AWS) has been raised to $10,000 in cloud credits per startup, doubling the previous amount. This upgrade reflects TIEC’s strategic focus on equipping startups with cutting-edge cloud infrastructure and services.

Talent, AI, and Technical Enablement
To support human capital development within startups, the program also includes dedicated hiring support via partnerships with Talents Arena, Sprints, and Techie Matter, making it easier for founders to access top-tier tech talent and form capable teams.

 


Another new component is specialized AI enablement, which offers targeted training programs and expert-led advisory sessions to empower startups working on advanced digital and AI solutions.

About Start IT
Launched in 2013 by ITIDA through TIEC, Start IT is one of Egypt’s longest-standing and most comprehensive tech incubation programs. It targets early-stage entrepreneurs and startups with ICT-based ideas or prototypes and provides a one-year full incubation journey. The program includes financial and in-kind support& services, access to co-working spaces, technical and business mentorship, software and hardware tools, and go-to-market support.

AJAD Developments Launches 85-Feddan Elaia Project in New Heliopolis with Egyptian-Saudi Investments

AJAD Developments has officially launched Elaia, its first residential project in the Egyptian real estate market, in

partnership with Heliopolis Company for Housing and Development. Spanning 85 feddans in New Heliopolis, the development is backed by Saudi investments and over 28 years of Egyptian real estate expertise.

 

AJAD Developments

Strategically located along Suez Road, one of East Cairo’s most rapidly developing corridors, Elaia reflects AJAD Developments’ commitment to building sustainable, innovative communities rooted in Arab culture and modern living.

“The company was born out of a Saudi-Egyptian partnership, driven by a group of leading real estate development experts from both markets,” said Counselor Onsy Ammar, CEO of AJAD Developments.

“We aim to position AJAD as a leading player in a competitive market by establishing integrated urban communities founded on innovation, quality, and sustainability.”

AJAD Developments is entering the market with a robust EGP 30 billion investment plan, with a long-term strategy to expand across both the Egyptian and Saudi markets. The launch of Elaia marks a strong and ambitious start for the company.

The name Elaia is derived from the Greek word for olive tree, symbolizing authenticity, resilience, and deep roots—qualities that align with AJAD’s vision for enduring, community-centered developments.

 

Located just minutes from Cairo International Airport, Nasr City, Heliopolis, Madinaty, Al-Rehab, and the New Administrative Capital, Elaia also offers direct access to the monorail and high-speed rail stations, reinforcing its appeal to residents and investors seeking prime East Cairo locations.

With only 16% of the land dedicated to built-up areas, the master plan prioritizes green spaces, landscaping, and a walkable lifestyle. Housing options include apartment ranging from 72–170 sqm, townhouses from 152–160 sqm and standalone villas from 190-260, each designed for panoramic views of the open spaces and lush landscapes.

 

Ammar revealed that the project is divided into multiple independent zones, each with its own gated entrance to ensure privacy and security. These zones are equipped with internal services and facilities tailored to the needs of residents.

 

Elaia also features a 1,300-meter commercial promenade, poised to become one of East Cairo’s key open-air destinations, offering retail, administrative, and service units for both residents and visitors. The project is fully enabled with smart infrastructure, allowing homeowners to control lighting, alarms, and air conditioning via a dedicated mobile app.

 

“AJAD Developments seeks to deliver projects that reflect Arab culture with a blend of luxury, innovation, and authenticity. We aim to merge nature with architecture, sustainability with comfort, and local identity with global standards,” Ammar said.

Each phase of Elaia includes its own elevated clubhouse, swimming pools, water features, outdoor gyms, walking and cycling tracks, EV charging stations, and smart access systems—designed to offer a high-quality, luxurious lifestyle.

 

Among the key success partners for Elaia are YBA – Yasser El Beltagy Architects, one of the region’s leading architectural firms, and ACE Moharram.Bakhoum, the project’s supervision consultant.

 

The project’s launch event brought together executives from AJAD Developments and Heliopolis Company for Housing and Development, alongside Saudi investor Fares Al-Dossari, industry partners, business leaders, and public figures. The evening concluded with a special performance by renowned artist Bahaa Sultan.

Rock Capital 1 Set for Delivery as Hazel Wong Visits Landmark Administrative Project

Rock Developments recently welcomed renowned Canadian architect Hazel Wong

Executive Director of WSW Architects and lead designer of the Rock Capital 1 project

the largest administrative building in the Government District of Egypt’s New Administrative

Capital The visit is part of the final preparations ahead of the project’s handover to clients

Accompanied by senior company officials, Hazel Wong conducted a thorough inspection

of the site, emphasizing the company’s dedication to delivering projects that meet

the highest standards of architectural excellence and construction quality

Strategic Location and World-Class Architectural Design

Eng Emad Doss, CEO of Rock Developments, highlighted that Rock Capital 1

occupies a prime location in the New Administrative Capital’s Government District

It stands as the largest administrative building in the area, featuring a prestigious 200-meter

frontage on the Presidential Road and close proximity to key landmarks such as the Presidential

Palace, Central Bank of Egypt, Parliament, Ministries, Monorail Station, and New Capital

Airport ensuring unparalleled accessibility

With total investments of approximately EGP 3 billion and spanning over one million

square feet, the project is poised to become a flagship destination for business

and administrative offices in Egypt

Collaboration with Global Architectural and Engineering Leaders

The partnership with Hazel Wong, whose signature work includes the iconic

Jumeirah Towers in Dubai, demonstrates Rock Developments’ commitment

to innovative and internationally acclaimed architectural design. The project also

features input from globally recognized firms such as Ted Jacobs Engineering Group

Cracknell, and Engineering Consultants Group, ensuring superior engineering

and design standards

Comprehensive Facilities and Services for a Productive Work Environment

Rock Capital 1 is designed with a variety of integrated amenities, including multiple

cafés and restaurants, a centralized ATM hub for convenient banking transactions

dedicated medical service areas, and soundproofed meeting rooms on every floor

to facilitate conferences and training sessions. These features contribute to an inspiring

and efficient work environment

Hazel Wong’s Vision for Rock Capital 1

Hazel Wong expressed pride in seeing her design vision brought to life through

the precise execution of Rock Developments She noted the project offers a diverse

range of office spaces within a highly strategic location, complemented by an elegant

and distinctive architectural façade

“It is truly rewarding to witness a project evolve from conceptual drawings into a vibrant

reality,” said Wong “Rock Capital 1 seamlessly integrates work, life, and leisure within

a single landmark building

She added,“Our design incorporates open terrace spaces for leisure and outdoor

dining, creating an inspiring workplace with comprehensive services and commercial

areas that fulfill all professional needs

Adidas and Liverpool FC Reveal Iconic New Home and Away Kits for 2025/26 Season

Introduction: adidas Returns to Liverpool FC with New Kits

 adidas and Liverpool FC proudly announce the launch of the club’s official

2025/26 home and away kits, marking the iconic brand’s highly anticipated return

to Anfield after 13 years Known for its rich heritage and innovation in football apparel

adidas brings advanced performance technology and fan-focused design to Liverpool’s

latest kits, combining tradition with cutting-edge materials

Classic Home Jersey Reflects Liverpool FC’s DNA and Tradition

The FC home kit 2025 showcases a timeless design that captures

the very essence of the club’s identity Featuring the legendary Liver Bird crest

prominently on the chest, the jersey pairs classic red with modern aesthetics

The kit is completed with matching red shorts and socks adorned with the signature

adidas three stripes at the cuffs, alongside the ‘LFC’ mark above the adidas

logo on the shin, symbolizing pride and unity on the pitch

Away Kit Draws Inspiration from Historic

The Liverpool away kit 2025 revives a nostalgic color palette rooted in the club’s

storied past Sporting an off-white base accented with black and red details

the away jersey features a Liver Bird emblem set within a shield inspired by the original

1906 Anfield Main Stand architecture The kit offers versatile styling with two options

black shorts paired with off-white socks or off-white shorts with black socks

catering to both tradition and contemporary style

Cutting-Edge adidas Technology Enhances Player Performance and Comfort

Both Liverpool kits for the 2025/26 season leverage adidas’ latest lightweight

and breathable fabrics designed to optimize player performance and comfort

The advanced materials promote airflow and maintain coolness under intense match

conditions, while fan versions incorporate sweat-wicking technology to keep supporters

comfortable during everyday wear

Official Statements: Celebrating a Renewed adidas-Liverpool Partnership

Sam Handy, General Manager of adidas Football, expressed pride in the renewed

collaboration The return of adidas to FC signifies a new chapter rich with history

and innovation The home kit embodies Liverpool’s spirit with elegance, while the away

kit honors over a century of club tradition inspired by Anfield

Ben Latty, Commercial Director at Liverpool FC, added

These new kits are more than just apparel—they symbolize a ten-year

partnership promising passion, success, and unforgettable moments for the Liverpool community

Additional Collection Highlights and Launch Campaign

Beyond the home and away kits, the collection includes a Pre-Match jersey inspired

by Anfield’s Shankly Gates, a Z.N.E. Football Anthem jacket featuring the ‘YNWA’ sign-off

and a bespoke LFC Samba trainer with signature red stripes

To commemorate the launch, adidas and Liverpool FC released a film titled

Your Dream, Our Reality”, showcasing club legends such as Ian Rush, Mohamed Salah

Steven Gerrard, and Xabi Alonso, alongside current men’s and women’s teams

The campaign reimagines a classic adidas advertisement, connecting past legends

with a new generation of fans

adidas is a global leader in sportswear innovation, supplying major football

tournaments and sponsoring top football clubs worldwide

Liverpool FC, founded in 1892, is a globally renowned football club with numerous

domestic and international titles, committed to social responsibility through initiatives

focused on sustainability, inclusion, and community support via The Red Way

and the LFC Foundation

President El-Sisi Receives Vietnamese President to Enhance Economic and Political Cooperation Between the Two Countries

President Abdel Fattah El-Sisi received today, at Al-Ittihadiya Palace, Mr. Luong Cuong, President of the

Socialist Republic of Vietnam, on an official visit aimed at strengthening bilateral relations between Egypt and Vietnam.

The meeting came as part of President El-Sisi’s ongoing efforts to develop a strategic partnership

between the two countries and to broaden the horizons of economic and political cooperation.

Boosting Economic and Investment Cooperation

The discussions between President El-Sisi and the Vietnamese President focused heavily on

enhancing economic cooperation.

Both sides explored investment opportunities in vital sectors including industry,

agriculture, and tourism.

The two leaders also discussed ways to increase the volume of bilateral trade, emphasizing

the importance of overcoming existing obstacles to facilitate mutual investment flows.

Joint Coordination on Regional and International Issues

The talks between President El-Sisi and his Vietnamese counterpart also covered several

regional and international issues of mutual concern, such as climate change, food security, and

the promotion of international peace and security.

Both leaders stressed the importance of continued political coordination to address global

challenges in a way that serves the interests of both countries and contributes to regional stability.

The Future of Egypt-Vietnam Relations

This meeting represents a key step toward deepening the relationship between Egypt and Vietnam.

It is expected to lead to the signing of new cooperation agreements that will pave the way for

a broader strategic partnership between the two nations.

President El-Sisi emphasized the importance of developing joint mechanisms of cooperation

to serve the interests of the peoples of both countries across various sectors.

Cairo Capital Launches Lake West 5 in West Cairo with Standalone and Twin Villas

Cairo Capital Developments Unveils Lake West 5 in Sheikh Zayed

Cairo Capital Developments, one of Egypt’s leading real estate developers

has officially announced the launch of its fifth flagship project, Lake West 5

strategically located in Sheikh Zayed, West Cairo The new compound spans

13 feddans in a prime urban area recognized for its high-end developments

and strong occupancy rates

A Strategic Expansion of the Lake West Series

According to Yasser Khalaf, Chairman of Cairo Capital Developments

Lake West 5 represents a natural extension of the company’s successful

Lake West series, which began with Lake West 1 The growing trust

of clients has been pivotal in driving the company’s expansion strategy

and its growing footprint in Egypt’s real estate market

Prime Location and Rapidly Growing Surroundings

Khalaf emphasized that the site for Lake West 5 was chosen based

on comprehensive market research and a deep understanding of evolving

customer needs The surrounding area is undergoing rapid urban and commercial

development, positioning the project in one of West Cairo’s most promising real estate hubs

Premium Villa Community with Low Built-Up Ratio

Lake West 5 is designed as a fully integrated residential community

offering a wide selection of villas, including

Townhouses

Twin houses

Standalone villas

Notably, the project maintains a low built-up ratio of only 15%

dedicating the majority of the land to landscaped green spaces

and open areas Its elevated location—15 meters above the Dahshur Link Road

offers scenic views and a more comfortable microclimate for residents

Flexible Payment Plans and Turnkey Finishing

The developer offers flexible payment systems with installments extending

up to 10 years, appealing to a wide range of homebuyers and investors

All units in Lake West 5 will be delivered fully finished, with the project

expected to be completed within four years

Lifestyle Amenities for a High-Quality Living Experience

Lake West 5 is set to offer residents a comprehensive suite of high-end amenities, including

A private social club

A mosque

A jogging and walking track

A swimming pool

These amenities are designed to promote a balanced and active lifestyle

creating a true sense of community within the compound

Proven Track Record of On-Time Delivery

In parallel with the launch of Lake West 5, Cairo Capital Developments

has successfully delivered Lake West 1, and construction on Lake

West 2, 3, and 4 is progressing on schedule This track record highlights

the developer’s strong commitment to quality and timely delivery

reinforcing buyer confidence

With the launch of Lake West 5, Cairo Capital Developments continues

to solidify its reputation as a key player in West Cairo’s luxury real estate

market, offering premium villa living with flexible investment options in

Sheikh Zayed, one of Egypt’s most sought-after residential zones

NRTC Strengthens GCC Food Security with Acquisition of Egypt’s Al Hashemeya Farms

NRTC Expands into Egypt with Strategic Acquisition of Al Hashemeya Farms to Bolster Regional Food Security

In a significant move to enhance its regional supply chain and ensure long-term

food security NRTC Food Holding LLC (NRTC), the UAE’s largest fresh produce distributor

announced the acquisition of Al Hashemeya Farms, one of Egypt’s largest privately-owned

agricultural estates, located in the Wadi El Natrun region

This strategic acquisition marks NRTC’s formal entry into upstream agriculture

enabling the company to directly control produce quality at the source and minimize

reliance on third-party suppliers

A Landmark Move Towards Sustainable, Source-Controlled Fresh Produce

Speaking about the acquisition, Mohammed Al Refaee, CEO of NRTC, stated

“This acquisition is a pivotal milestone in our journey to control quality at the source

invest in food system resilience, and deliver fresher, better produce to our customers

across the GCC

By integrating agricultural production into its supply chain, NRTC aims to solidify

its role as a key player in food sustainability and resilience within the Gulf Cooperation

Council (GCC) region

10,000 Acres of High-Output, Climate-Conscious Agriculture

Al Hashemeya Farms spans approximately 10,000 acres, of which 70% is currently

under cultivation. The estate features a diverse mix of crops including

Citrus fruits

Olives

Mangoes

Grapes

Dates

Wheat

Sugar beet

The farm is home to over 2 million fruit-bearing trees, sustained by solar-powered

water infrastructure and center-pivot irrigation systems, delivering an annual yield

of up to 70,000 tonnes of fresh produce

Vertical Integration for Enhanced Quality Control and Supply Chain Efficiency

The acquisition positions NRTC to

Strengthen its control over agricultural inputs and production

Enhance consistency in product availability and volume

Elevate quality assurance from farm to shelf

By vertically integrating farming into its core operations, NRTC can better respond

to regional market demands and mitigate potential disruptions in the food supply chain

 Eyes Further Agricultural Investments Across Africa

 In alignment with its long-term growth strategy,  is actively exploring additional

agricultural investments across Africa The focus is on

Scalable farming models

Climate-resilient agriculture

Socially inclusive and economically viable projects

This approach underscores NRTC’s commitment to achieving a sustainable balance

between commercial objectives and food security imperatives

Founded in 1973, NRTC is one of the GCC’s leading distributors of fresh fruits and vegetables

The company caters to a wide range of clients, including

Major retail chains

Hospitality groups

Healthcare institutions

Airlines

Direct consumers via its e-commerce platform, NRT Fresh

With decades of expertise and a regional logistics network, continues to set

benchmarks in quality, efficiency, and innovation in the fresh produce distribution sector

Central Bank of Egypt Hosts Kenyan Officials to Share Cybersecurity Best Practices

Egyptian Central Bank Showcases Regional Leadership in Financial Cybersecurity

As part of its ongoing commitment to fostering continental cooperation

the Central Bank of Egypt (CBE) recently hosted a high-level delegation from

the Central Bank of Kenya (CBK) The three-day visit centered on Egypt’s advanced

cybersecurity infrastructure, particularly the Egypt Financial Computing Incident

Response Team (EG-FinCIRT), a pioneering model in cybersecurity across Africa

and the Middle East The Kenyan delegation, consisting of five

cybersecurity experts from CBK’s Banking Sector Security Operations Center (BS-SOC)

aimed to exchange knowledge and enhance

collaborative ties in the field of financial cybersecurity This visit highlights

the importance of shared expertise in combating growing cyber threats in the banking

and financial sectors

EG-FinCIRT: A Benchmark for Cybersecurity Excellence in Africa and the Middle East

Dr Sherif Hazem, CBE’s Sub-Governor for Cybersecurity, emphasized the significance

of such knowledge exchanges, stating, “The consistent engagement of African central

banks with Egypt underlines the CBE’s role as a leader in financial cybersecurity

This leadership is crucial as cyber threats escalate globally, requiring robust national

capabilities and the adoption of cutting-edge technologies

Dr Ibrahim Mostafa, Assistant Sub-Governor and Head of EG-FinCIRT, added

“EG-FinCIRT represents a leading regional framework for cybersecurity incident response

It coordinates with technical teams regionally and internationally, bolstering defense

mechanisms against the increasing wave of cyberattacks threatening economies worldwide

Central Bank : Cyber Threat Detection, FinTech Security, and Regulatory Compliance

During the visit, the Kenyan team explored Egypt’s sophisticated strategies

for cybersecurity threat detection and response Discussions covered the latest

cyberattack methodologies, especially within the rapidly evolving FinTech sector

and best practices for mitigating vulnerabilities

The exchange also focused on compliance with international cybersecurity

frameworks and standards tailored for financial institutions. Furthermore

it included insights into regulatory procedures for licensing FinTech applications

and tech solutions, ensuring secure digital transformation and market stability

Kenya’s Drive Toward an Integrated Cybersecurity Strategy Inspired by Egypt’s Model

The visit underscores Kenya’s intent to leverage the Central Bank of Egypt’s experience

in developing and implementing comprehensive cybersecurity strategies The Central

Bank of Kenya is currently in the process of adopting a unified cybersecurity framework

for its financial sector, mirroring Egypt’s successful approach

This strategy involves establishing a dedicated cybersecurity incident response

team for banking and financial operations, crafting a dynamic regulatory framework

that evolves with emerging threats, and rigorously reviewing digital applications

and systems before their deployment to guarantee security

About Central Bank of Egypt’s Cybersecurity Initiatives

The Central Bank of Egypt continues to set a regional standard in cybersecurity

for the financial sector, combining proactive incident response, advanced threat

intelligence, and strategic partnerships Its EG-FinCIRT serves as a vital hub

for protecting the integrity of Egypt’s financial markets and supporting regional

digital transformation initiatives

TBK Developments Partners with Global Experts to Launch Smart and Sustainable Urban Projects in Cairo

 TBK Developments, the real estate development arm of Tabarak Holding Group,

has announced strategic partnerships with two leading global

firms specializing in sustainable urban planning and smart architectural desig

These collaborations reinforce TBK Developments’ commitment to delivering innovative

integrated communities that reshape modern urban living across East and West Cairo

Heliopolis Project: A Smart, Mixed-Use Urban Development in East Cairo

TBK Developments is partnering with Italy-based RECS Architects, renowned for their

expertise in smart city planning and community-centric design, to lead the development

of the “Heliopolis” project in East Cairo. Spanning 240,000 square meters, the project aims

to blend modern architecture with local heritage, offering a vibrant and sustainable urban model

The masterplan includes luxury residential apartments, hotel-style residences, administrative

and medical units, complemented by green spaces and comprehensive amenities designed

to enhance residents’ quality of life

Sphinx City Project: Sustainable Living and Wellness-Oriented Community in West Cairo

On the western side of Cairo, TBK Developments is collaborating with HHCP

Design Innovations, a U.S-based firm with over 60 years of international experience

in sustainable urban design Covering 800 feddans, the Sphinx City project emphasizes

wellness, open green spaces, and smart infrastructure. The development will feature

diverse villa styles, upscale hotel apartments, strategically placed clubhouses

educational and medical facilities, and recreational zones, creating a fully integrated

and vibrant community

Strengthening Egypt’s Position in Sustainable Real Estate through Strategic Global Partnerships

Ali Al Shorbany, Chairman of Tabarak Holding Group and TBK Developments, said

At TBK Developments, we believe excellence in real estate goes beyond modern design

it’s about redefining community living to meet evolving lifestyle needs and investment demands

These international partnerships embody our commitment to bringing global best practices

to Egypt, enhancing our leadership in sustainable urban development amid Cairo’s expanding

real estate landscape

He added, “We see development as a long-term responsibility that transforms

environments, delivers value, and positions Egypt as a regional hub for smart

sustainable growth Eng Bassem Al Shorbany, Vice President of Tabarak Holding Group and

TBK Developments, emphasized

These collaborations mark a milestone in delivering smart, future-ready communities

that integrate green technologies, functional infrastructure, and seamless living-work-play

ecosystems This approach ensures long-term value and leadership in Egypt’s real estate market

About TBK Developments

Founded in 2019, TBK Developments is the latest real estate arm of Tabarak Holding Group

The company focuses on developing integrated residential, administrative, and commercial

projects that combine high-end design with sustainability principles With a land bank

exceeding 4.5 million square meters, TBK Developments aims to meet diverse customer

needs while maximizing investment value. Their flagship project, 90 Avenue in New Cairo

exemplifies their vision of luxury, comfort, and innovation

About Tabarak Holding Group

With over 47 years of experience, Tabarak Holding Group is a leading real estate developer

in Egypt, managing a broad portfolio of subsidiaries including Tabarak International

Tabarak Developments, and TBK Developments. The group provides integrated solutions

across residential, commercial, and tourism sectors and controls a strategic land bank

exceeding 4.5 million square meters in Egypt and Saudi Arabia Tabarak continues to set

benchmarks in sustainable urban development regionally

With an Investment Exceeding EGP 1 Billion (SVC) Sets a New Benchmark with Iconic Conference Center Transformation with REDCON

Strategic Redevelopment of Smart Village Conference Center Begins

Cairo, Egypt | August 3, 2025 – In a bold move to redefine the business experience in Egypt

 Smart Villages Development and Management Company (SVC) has launched a flagship project

to redevelop its Conference Center in Smart Village, with an investment surpassing EGP 1 billion

The transformation, in partnership with REDCON Construction, is designed to establish a cutting

edge, mixed-use business destination in West Cairo, serving as a regional and international event hub

Smart Village: Pioneering the Next Generation of Business Parks in Egypt

Since pioneering the integrated business park model in Egypt in 2001, Smart Village

has remained at the forefront of innovation, offering agile business solutions

world-class infrastructure, and scalable office ecosystems This redevelopment project

reinforces SVC’s strategic vision to attract global enterprises, while nurturing innovation

driven communities within Egypt’s expanding business landscape

Key Features of the Redeveloped Smart Village Conference Center

The upgraded complex will be a smart, multi-functional business environment

offering A state-of-the-art conference hall with 1,000-seat capacity

Flexible, premium-grade office spaces tailored to diverse enterprise needs

Upscale retail outlets, cafes, and restaurants overlooking the lake

VIP lounges and smart meeting rooms with advanced AV and communication systems

24/7 integrated facilities management, security, and internal transport services

This development is being executed with REDCON Construction overseeing full-scale

construction, and Engineering Consultants Group (ECG) serving as design and supervision

consultant, ensuring excellence in every stage of delivery

A Broader Vision for Smart Village Expansion

This landmark project is just the beginning Future phases of SVC’s Smart Village master

plan include

Construction of a business-focused hotel

Development of a new marina on the lake

Revitalization of the iconic Think Tank (Glass Pyramid)

Together, these projects aim to enhance the live-work-play experience, positioning

Smart Village as a benchmark for innovation, sustainability, and business excellence in

Egypt and the MENA region

Leadership Comments: A Vision for the Future of Work

Ahmed Amin, CEO of SVC, expressed his enthusiasm

“This project marks a new era for Smart Village and reaffirms our leadership in shaping

the workplace of the future Our goal is to provide a business environment that fosters

productivity, creativity, and global competitiveness

He added

By collaborating with top-tier partners like REDCON and ECG, we ensure that this

transformation sets a new standard for smart business hubs in Egypt and beyond

About Development and Management Company (SVC)

Founded in November 2001, Smart Villages Development and Management Company

is Egypt’s first and leading developer of technology clusters and integrated business parks

With more than 1 million sqm of office space, SVC connects public and private sector players

in an ecosystem built on innovation, efficiency, and smart services

Future Real Estate Expo Returns to Saudi Arabia with Two Major Editions Showcasing

Egypt Gulf Company has announced the launch of two new editions of the highly

anticipated Future Real Estate Expo in Saudi Arabia, scheduled for September and

December 2025 With participation from more than 45 leading Egyptian real estate developers

the expo will showcase over 300 diverse real estate projects, highlighting investment

opportunities for both local and international investors

Egypt Gulf’s Vision: Expanding Egyptian Real Estate in Saudi Arabia

Eng Sameh Fathy, Chairman of Egypt Gulf, emphasized the company’s goal to create

a distinguished platform that connects top real estate developers to present the latest

projects in the Egyptian property market. The expo aims to meet the increasing

demand for Egyptian real estate in Saudi Arabia by providing diverse offerings

and innovative investment solutions

Future Real Estate :Exhibition Schedule and Locations

Future Real Estate Al Khobar City, September 25-27, 2025

This edition marks the largest Egyptian real estate presence in the Eastern Province

targeting an extensive regional expansionRiyadh, December 4-6, 2025

Continuing Egypt Gulf’s strategic outreach to major Saudi cities, Riyadh will host the

second edition, attracting investors eager to explore Egyptian real estate opportunities

Comprehensive Marketing Strategy and Target Audience

The company has designed a robust marketing plan aimed at Egyptians

residing in northern Saudi Arabia as well as foreign investors seeking to acquire

Egyptian properties. Egypt Gulf is committed to gathering a significant number

of serious developers and showcasing high-quality projects to maximize the success

and reach of the exhibitions

Past Successes Fuel Confidence for Upcoming Editions

Future Real Estate Highlighting previous achievements, Egypt Gulf reported outstanding sales

exceeding EGP 4.7 billion during past exhibitions held in Riyadh and Jeddah

 with participation from six non-Egyptian nationalities and over 13,000 visitors

These milestones demonstrate the growing confidence and demand for Egyptian

real estate among international buyers

Strategic Collaborations and Community Engagement

Mohamed Fathy, Marketing Consultant at Egypt Gulf, underlined the importance

of strategic planning and enhanced cooperation with the Egyptian community

in Saudi Arabia The company is also collaborating with Egyptian brands based

in the Kingdom to offer exclusive investment opportunities for both developers and buyers

New Slogan: “Egypt is Home”

Future Real Estate In a bid to deepen emotional and cultural ties, Egypt Gulf adopted the slogan

Egypt is Home for the upcoming editions. This initiative aims to strengthen

the sense of belonging among Egyptian expatriates by encouraging them to

invest in properties they can use during vacations or as a permanent residence post-retirement

Hometown Begins Handing Over the Integrated ZAHA PARK Administrative Project in the New Administrative Capital

A Landmark Step in Egypt’s Real Estate Sector and Commercial Project Delivery

Hometown Developments, one of Egypt’s leading real estate developers

has officially begun delivering administrative units at its flagship commercial project

ZAHA PARK, located in the heart of the New Administrative Capital specifically

in the MU23 district along the prominent Al-Amal Axis

 Commitment to Timely Delivery and High Construction Standards

According to Osama Wagih, CEO of Hometown Developments, the unit handover

marks a major milestone that demonstrates the company’s unwavering commitment

to project deadlines, construction quality, and maintaining client trust

Despite various market challenges, the project was completed on time and in accordance

with top-tier quality standards

Wagih confirmed that handover letters have already been dispatched to clients

beginning with the upper floors of the 10-story development. This paves the way

for the imminent operational launch of ZAHA PARK

 Strategic Location and Strong Infrastructure

ZAHA PARK is the first commercial project to be delivered in the MU23 district

strategically situated between the R2 and R3 residential zones The project is expected

to serve more than 25,000 residential units, making it a vital business hub in the area

The company also confirmed the completion of all electromechanical infrastructure

ensuring full operational readiness

 Smart Features and Professional Property Management

The project offers an integrated business environment, with smart building

technologies, modern finishes, and a professionally managed infrastructure

These elements ensure the preservation of the property’s investment value

and aim to deliver maximum ROI for investors and clients alike

 ZAHA PARK: A Model for Future Commercial Developments

Hometown Developments positions ZAHA PARK as a benchmark project in Egypt’s

booming real estate market The company aims to set a precedent for delivering

value-driven, fully-integrated commercial spaces that meet evolving market expectations