Tactful AI, a pioneering Egyptian-based customer experience (CX) platform, has successfully
raised $1 million in a PreSeries A funding round This round was co-led by Foras AI and M Empire
with participation from a group of high-profile deep-tech angel investors The investment will be
used to accelerate the company’s growth and development of its Agentic AI-powered CX platform
Massive Growth in Platform Usage
Over the past 12 months, Tactful AI has achieved an exceptional 100x growth in platform usage
driven by a targeted strategy focused on achieving product-market fit and close collaboration with
a select group of enterprise clients The company has worked directly with leading organizations
to modernize customer experience operations and deploy Agentic AI in a responsible, scalable manner
Currently, Tactful AI serves several high-profile enterprise clients, including Elaraby Group, Raneen
Lucky App, valU, and Bosta These clients represent diverse industries, including retail, fintech
logistics, and consumer services
The Growing Importance of Customer Experience
As customer experience (CX) becomes a key differentiator and source of competitive advantage
enterprises are facing increasing pressure to move faster, personalize at scale, and continuously
improve performance—while managing complexity and mitigating risk. The rapid advancements
in artificial intelligence (AI) have lowered the cost and time required to develop software, reshaping
the way businesses approach customer service Tactful AI addresses this challenge with a unique
CX platform that helps enterprises turn customer data into actionable insights. The platform enables
teams to quickly adapt, transitioning from traditional automation to Agentic AI-driven execution
where AI can independently manage customer requests from start to finish, within defined
operational guidelines
Use of Funds and Strategic Growth
The capital raised from this Pre-Series A round will be primarily used for
Strengthening growth in the Egyptian market, where Tactful AI has already
gained significant traction among enterprise customers
Exploring and testing new regional markets across Europe, the Middle East, and Africa (EMEA)
Accelerating research and development efforts to enhance the platform’s Agentic AI capabilities
scalability, and integrations This funding round builds upon $5 million previously invested in
R&D in recent years, with plans to double the investment over the next three years
Tactful AI is also aiming to close a Series A round within the next 12 months
Investors and Strategic Backing
The round includes investments from notable deep-tech entrepreneurs, such as Omar Gabr
Co-Founder of Luciq (formerly Instabug), Mohamed Samir, Founder of Si-Bits, and Ahmed Fakhry
Co-Founder of Infinilink. Additionally, the founders of Tactful AI, Mohamed Elmasry and Mohamed
Hassan, also participated, reflecting strong confidence in the company’s vision, team, and execution
capabilities The founders previously completed a full management buyback of the company after
its acquisition by Dstny, a European communications firm, in 2022
Founder Insights on Growth and Strategy
Mohamed Elmasry, Founder and CEO of Tactful AI, shared Over the past year
we intentionally prioritized depth over speed, focusing on product-market fit and
working closely with enterprise customers to solve real CX challenges This strategy
resulted in more than 100x growth in platform usage and a clearer understanding of
how to apply Agentic AI effectively in real-world environments This funding will help
us scale our impact, starting in Egypt and expanding regionally, while continuing to
invest heavily in R&D
The Future of Customer Experience
Maged Ghoniema, General Partner at M Empire, added “We believe the future of customer
experience will be driven by platforms that enable speed, adaptability, and intelligent execution
rather than just more tools Tactful AI has demonstrated impressive traction, a disciplined focus
on product-market fit, and a deep understanding of enterprise needs. We are excited to support
the team as they scale their platform Mohamed Aboulnaga, General Partner at Foras AI, commented
What impressed us most was Tactful AI’s ability to translate advanced AI concepts into practical
high-impact improvements in customer experience Their rapid growth, enterprise adoption
and commitment to long-term R&D position them to build a category-defining platform in
the region and beyond
About Tactful AI
Tactful AI is a cutting-edge customer experience platform that empowers enterprises
to unify customer interactions, optimize service operations, and implement Agentic AI
in a practical and scalable way Designed for speed and extensibility, the platform allows
teams to continually improve CX while maintaining operational control, clarity, and confidence
