رئيس مجلس الإدارة
سعيد اسماعيل
رئيس التحرير
مروة أبو زاهر

رئيس مجلس الإدارة
سعيد اسماعيل

رئيس التحرير
مروة أبو زاهر

Under the theme “The Regional Platform for Digital Industry”

Under the theme “The Regional Platform for Digital Industry”
FDC Summit Announces Details of Its 7th Edition in April 2025
Signing a collaboration agreement to strengthen the event’s role in industrial growth. The summit will host the first R&D Forum, along with the unveiling of the first African Cybersecurity Index.

 

 During a press conference announcing the new name of the summit, Future of Digital Countries, the organizing committee of the FDC Summit, the regional platform for digital industry, revealed its vision for the 7th edition. The official opening will be held at the Al Manara International Conference Center from April 28 to 30, 2025, with the exhibition and conference events hosted at the Egypt International Exhibition Center.

At the press conference, Eng. Tarek Shabaka, representing the FDC Summit organizing committee, signed a collaboration agreement Synergies for International and Strategic Studies, represented by Eng. Khaled El-Sayed. The agreement aims to define the summit’s future development strategy and chart a roadmap for its regional, African, and global expansion.

The Regional Platform for Digital Industry

Eng. Tarek Shabaka, Chairman of the FDC Summit Organizing Committee, stated: “We are keenly aware of the importance of the specialized exhibitions and conferences industry in Egypt and its constructive role in developing the information and communications technology sector.

 

This reflects our commitment to fostering and advancing a regional platform for the digital industry through the necessary integration with all stakeholders to drive industrial development and solidify Egypt’s regional position on the global exhibitions and conferences map.

 

Notably, the FDC Summit serves as one of the most prominent events contributing to projecting a positive image that attracts global investments to the Egyptian market and highlights the competitive advantages of local expertise and efforts in the digital revolution.”

 

Added: “The 7th edition of the FDC Summit will witness remarkable participation from a number of distinguished local and international strategic partners. This will be evident in the upcoming edition, through numerous international contributions and the presence of many leaders from the telecommunications and information technology industries, decision-makers, companies, innovators, investors, and entrepreneurs.”

From her side, Dr. Abeer Shakweer, Assistant resident representative for inclusive growth and innovation of (UNDP), announced the outcomes of participation in the previous edition of the FDC Summit. These outcomes included the launch of the Misinformation and Disinformation Project, which linked the recommendations of the high-level panel discussion to the implementation of a training program targeting specific groups, including youth and media professionals.

 

The program involved the preparation of training materials in both Arabic and English, as well as the qualification of 25 trainers, 100 young participants, and 50 media professionals to contribute to the program’s implementation and promote the necessary awareness. She also noted that the upcoming edition will witness further collaboration in this regard, the development of the program, and an increase in the number of beneficiaries.

 

“The 7th edition of the FDC Summit will focus on showcasing successful business models in various international digital fields, with an emphasis on best practices for knowledge exchange and exploring opportunities for regional collaboration. This aims to enhance the added value of the event and maximize its role in driving economic development in alignment with government efforts and the aspirations of the private sector.” stated Eng. Ahmed Abdel Latif, a member of the FDC Summit’s Advisory

 

It is important to point out that the 7th edition of the FDC Summit will be launched as a comprehensive event for the IT and telecom sectors.

 

In addition to the most recent advancements in the cybersecurity field, it will address several important subjects, such as digital transformation, infrastructure, the data center business, and cutting-edge technologies like virtual reality, the Internet of Things, and artificial intelligence.

 

Additionally, the summit will include a number of events, such as the FDC Roundtables, which will focus on exploring the requirements of different sectors within the digital transformation ecosystem; the FDC Research Forum, the first forum for research and development; and FDC Stars, which will feature the organization of the first Investors Lounge for Arab and African investors, as well as the launch of the first Cybersecurity Index in Egypt and Africa.

MIDAR aims to lead in the field of smart megacities by developing advanced and sustainable cities, including “Mostakbal City” and “MADA.”

MIDAR aims to lead in the field of smart megacities by developing advanced and sustainable cities, including “Mostakbal City” and “MADA.”

Engineer Ayman Elkousey, during a television interview on CNBC, stated that MIDAR’s investments in “Mostakbal City” have surpassed $7 billion, while “MADA” targets $14 billion with plans for local and regional expansion.

MIDAR Expands Operations in Egypt, Partnering with Top Regional Developers to Shape Future Cities and Communities.

MIDAR

 

MIDAR for Investment and Urban Development, the founding and master developer of “Mostakbal City” and “MADA” in East Cairo, continues to assert its leadership in the Egyptian real estate development sector through ambitious expansion plans that reflect a comprehensive future vision. These plans include increasing investments in new projects at both local and regional levels, aiming to enhance its capabilities in line with Egypt’s Vision 2030 for sustainable development, focusing on infrastructure development and improving quality of life.

 

During a television interview on CNBC, Engineer Ayman Elkousey, Managing Director and CEO of MIDAR for Investment and Urban Development, explained the company’s ambitious vision and future plans. Elkousey confirmed that MIDAR seeks to achieve a qualitative transformation in the concept of urban development through massive projects based on sustainable smart city standards. Elkousey pointed out that the company owns a total land area of 46 million square meters distributed between “Mostakbal City” and “MADA,” both designed to meet the needs of future generations, incorporating the latest technological innovations.

 

 

The CEO of MIDAR highlighted that “Mostakbal City,” one of the most important fourth-generation cities, has proven successful as a model for smart cities, attracting more than 20 developers and investors, and currently accommodating approximately 500,000 residents. The total investment value in the city has exceeded $7 billion, making it one of the most prominent 4th generation smart cities in Egypt. Based on this success, MIDAR announced the launch of the “MADA” project in 2024, which extends over an area of 25 million square meters and aims to accommodate 500,000 residents, with investments expected to reach $14 billion.

 

“MADA” will be among the first fifth-generation cities in Egypt, relying on artificial intelligence and the Internet of Things (IoT), enhancing MIDAR’s position as a leading developer in the field of smart cities.

Elkousey emphasized that MIDAR was the first Egyptian company to obtain an IoT license from the Telecommunications Regulatory Authority, which promotes the use of advanced technology in its cities to improve the quality of life in its communities. Elkousey added that the company relies on smart infrastructure that supports integrated systems for managing transport, energy, and utilities, aiming to provide sustainable and environmentally friendly solutions.

As part of the company’s efforts to achieve sustainability and enhance its ability to provide integrated services for investors and developers, Elkousey noted that MIDAR has established a group of specialized service companies to support its cities, such as “CIRCUIT,” responsible for electricity distribution and power station maintenance, “WAYZ,” which develops a sustainable and environmentally friendly transportation solutions, and “CTRL” for city facility management.

Engineer Elkousey explained that the geographical location of MIDAR’s lands represents a significant competitive advantage, as they are located in a strategic area in East Cairo, making it a pivotal point between New Cairo and the New Administrative Capital.

 

The location is characterized by its proximity to a comprehensive network of modern transportation means, such as the monorail, light rail transit (LRT), and high-speed trains, along with new roads and axes. This unique connectivity enhances the value of MIDAR’s cities as investment hubs, providing the ideal balance between residential and commercial areas, supporting the company’s vision of creating integrated and sustainable cities.

Elkousey added that MIDAR enjoys strong financial support from major banking institutions such as Banque Misr, the National Bank of Egypt, and the National Investment Bank. These partnerships contribute to providing financial flexibility and discipline, ensuring the execution of the company’s vision with high quality and efficiency, while also enhancing the confidence of local and regional investors in MIDAR’s ability to achieve its ambitious vision.

In conclusion, Engineer Ayman Elkousey stated that MIDAR’s future vision extends beyond the local market, as the company has set an ambitious plan for expansion into regional markets in line with its strategy to enhance its presence in the region. He explained that the company is currently negotiating with prominent regional developers to enter into strategic partnerships aimed at developing major residential and commercial projects. These projects, focusing on sustainability and integration, target the growing needs of the regional market and offer an innovative model for urban development.

Beta Real Estate Development launches its latest project on an area of 20 acres

Beta Real Estate Development launches its latest project Beta Residence on an area of 20 acres in the 6th of October City with investments of EGP5 bn

With a fresh concept and distinctive designs that mostly rely on views of green spaces intermingled with water bodies and waterfalls, Beta Real Estate Development Co. unveiled its most recent project,

Beta Residence Compound, in October 6th, City. The units come in a range of sizes and are reasonably priced.

With its most recent project, Beta Residence, Beta Real Estate Development writes a new success story for the company.

The company started out in real estate development in 1993 by investing in new cities like Mostakbal City and 6th of October.

It then implemented a series of unique and integrated real estate projects that helped to bring life to the city, increase its added value, and draw in more investment.

,At a press conference attended by the company’s executives, success partners from major consulting firms

and members of the media, Beta Real Estate Development Company Chairman and Managing Director Eng. Alaa Fikry revealed the specifics of the “Beta Residence” project,

which boasts a prime location right on the Fayoum Tourist Road and has investments exceeding £5 billion.

According to Eng. Alaa Fikry, Beta Real Estate Development is eager to work with a team of partners who enhance the business and help build distinctive communities with excellent quality and creative designs.

In order to produce a unique and innovative product that adds value to the market,

akin to the numerous projects carried out by Beta Real Estate Development Company over more than 30 years,

it has collaborated with a group of businesses that specialize in design and implementation, led by Okoplan, the project’s general consultant, and Mito Consult for network and infrastructure works.

The company’s brand name was changed from Beta Egypt for Urban Development to Beta Real Estate Development in order to activate its new strategic plan,

which is based on offering cutting-edge and creative visions for the Egyptian real estate market.

Eng. Alaa Fikry went on to say that the new project is in line with the company’s new identity and way of thinking.

He also mentioned that the “Beta Residence” compound spans 20 acres and that the main goal of the project designs is to create a cohesive community.

As a result, the project’s aesthetic elements—which deviate from the norm in the real estate market—

were meticulously considered throughout the design phase and culminated in the architecture of the buildings and

residential units. These elements included landscape, pedestrian pathways, and water features that were influenced by Mediterranean country styles.

With a view of the social club, green areas, and seating places, “Beta Residence” benefits from the unique services of a broad pedestrian path called “Spine” that runs the length of the project, beginning at the front entrance.

The creation of pathways for strolling and taking in the scenery away from the highways for cars was one of the primary goals of the project when it was designed.

This shows that the highest standards of sustainability, care for the environment, and healthy living have been adopted.

Along with a commercial area, a children’s play area, and auto charging stations,

the project also offers a leisure area that includes the Beta Sports Club, a gym, a swimming pool, waterfalls, and lounging places surrounded by open spaces and nature.

770 units with opulent double-height entrances and two- and three-bedroom apartments with semi-finished spaces that range in size from 90 to 220 square meters are available in the Beta Residence project.

With a reservation down payment starting at 5% of the unit value, payment terms of up to 8 years, and delivery within 4 years, the company is offering the project with attractive discounts during the first launch phase.

In the Beta Residence project, Beta Real Estate Development Company offers a design that gives the majority of units a clear and unique perspective of the vast areas and green spaces. Ground floor homes also have private gardens and an underground garage.

In East and West Cairo, Beta Real Estate Development Company has carried out a number of unique real estate projects over the course of more than 30 years. These projects ranged from residential to administrative to commercial to sports, and they were all success stories in offering an integrated product with the best quality and after-sales service. To date, more than 25,000 people have enjoyed the projects and services of Beta Real Estate Development Company.

In East and West Cairo, Beta Real Estate Development Company has completed and managed ten residential, commercial, and sports projects. It is currently beginning work on its eleventh project, Beta Residence. Due to its meticulous attention to detail and eagerness to execute projects ahead of schedule and with specifications that surpass those initially agreed upon in the contract, Beta Real Estate Development Company has elevated the slogans of credibility, quality, and devotion since its incorporation.

Kingston Technology Outlines Strategic Vision for 2025

 .,Kingston Technology Europe Co LLP an affiliate of Kingston Technology Company, Inc

a world leader in memory products and technology solutions, today announced its bold strategic vision for 2025 signaling a transformative era for the industry.

,With a focus on groundbreaking advancements, emerging market expansion, and a commitment to innovation

,Kingston is set to redefine performance benchmarks and meet the rapidly evolving demands of AI

.machine learning, and high-performance computing

Through cutting-edge technologies and forward-thinking strategies, Kingston aims to lead the charge in shaping the future of technology and empowering industries worldwide.

As the technology landscape continues to evolve, Kingston anticipates groundbreaking progress in memory and

storage technologies. The continuous widespread adoption of DDR5 DRAM and PCIe Gen 5 SSDs will redefine

.performance benchmarks with enhanced speed and efficiency, enabling users to unlock unprecedented possibilities

This technological leap aligns with the growing demand for high-performance computing solutions fueled

.by advancements in artificial intelligence (AI), machine learning (ML), and gaming industries

Kingston is prepared to meet these dynamic demands with cutting-edge products that empower innovation and enable transformative growth.

Recognizing the immense potential in emerging markets, Kingston is exploring opportunities to potentially expand its global footprint.

By adapting its products to meet the diverse needs of consumers worldwide, the company continues to support technology adoption in new geographies and drive economic progress.

At the heart of this vision is Kingston’s unwavering dedication to research and development,

which fuels the creation of next-generation memory and storage solutions that redefine performance, reliability, and scalability.

Laurent Sirgy, Director, Southern Europe, Middle East and Africa (SEMEA) at Kingston Technology commented: “The year 2025 will be marked by an acceleration of artificial intelligence particularly with generative AI coupled with robotics. All AI-powered solutions will contribute to increased efficiency, cost

reduction, and ultimately, bottom-line profitability. In addition, quantum computing will be a point of interest, offering higher computational power and unlocking new realms of innovation.”

:Khalil Yazbeck, Business Development Manager – UAE, Kuwait, Qatar and Oman, Kingston Technology added

,The future of technology in an AI-driven world is one of limitless possibilities. By 2025″

we envision a landscape where AI seamlessly integrates into every facet of life driving unprecedented innovation and empowering individuals and businesses alike. At Kingston,

.we are not merely adapting to these changes, we are actively shaping them

Through strategic investments in research, exploring emerging markets, and the relentless advancement of our technology portfolio, we are paving the way for a smarter, faster, and more connected future.”

For more information visit kingston.com.

About Kingston Technology Europe Co LLP

Kingston Technology Europe Co LLP and Kingston Technology Company, Inc., are part of the same corporate group (“Kingston”). Kingston is the world’s largest independent manufacturer of memory products. From big data to IoT devices, including laptops, PCs, and wearable technology, Kingston Technology is dedicated to delivering top-tier product solutions, service, and support. Trusted by leading PC manufacturers and global cloud providers, we value our long-term partnerships that help us evolve and innovate. We ensure every solution meets the highest standards by prioritizing quality and customer care. At every step, we listen, learn, and engage with our customers and partners to deliver solutions that make a lasting impact. To learn more about Kingston Technology and our “Built on Commitment” vision, visit Kingston.com.

AE Media production company succeeds in achieving its targets in 2024

AE Media production – AE for Advertising and Publicity-, announced its success in achieving its targets

,and cooperating with a large number of success partners during 2024

as it plans to expand its business in Egypt threefold, by signing new cooperation contracts with the participation of new real estate developers.

,Besides the company managed to meet the aspirations of its clients, making it a true success partner for them

.as the company also aims to achieve further growth in its business during 2025

Dr. Abdel Rahman Essam, AE Media production CEO, said that his company has already succeeded in integrating

its expertise and work with its success partners, as they became a part of the company that implements advertising

and documentary work for its projects, noting that the company’s clients are not dealt as a project that will end, but as a true success partner.

He added that his company succeeded during 2024 in increasing the number of its clients from real estate companies,

,which enabled it to have long-term partnerships with many real estate companies

and provide innovative and different works in projects inside and outside Egypt for the benefit of leading real estate development companies,

pointing that the companies for which advertising, media and documentary work was implemented witnessed a qualitative turn in the nature of their work and enhanced communication with their clients.

,He pointed that they consider 2024 as the year of qualitative transformation for AE Media production

as during this year, they managed to enhance their expertise, whether with their existing partners or through cooperation with new companies in the real estate market,

besides their success in presenting a realistic picture of the projects they work on, which clarifies to the client all the developments taking place in his project, which reflects trust between the client and the real estate developer.

He showed that the most prominent partners for AE Media production’s success in 2024 are “Ebni Real Estate Development Company”,

“La Sirena Group”, “Centrada Development”, “Concrete”, “Emirati Reportage”, and “Nawasi Real Estate” in projects owned by them inside

and outside the Egyptian market, in addition to cooperation with “Home Town Real Estate Development“,

,”Serak Real Estate Photography”, “Golden View Development”, “Anchor Real Estate Development”

and many other companies, which enlarges the company’s portfolio of projects it is working on to more than 40 projects since the beginning of this year.

He pointed that based on this strong success during 2024, it is looking forward for more success during the new year,

as the company aims to expand the projects it is working on threefold during 2025,

in completion to the boom achieved by the company over the course of 6 years since the launch of its work in the Egyptian market, noting that the company will celebrate the 7th anniversary of its work next year.

Toledo Development debuts Layana Residence North Coast in North Coast

Toledo Development debuts Layana Residence North Coast in North Coas

Toledo Development has announced the launch of its latest project, Layana Residence North Coast, located at a prime site at kilometer 70 in the North Coast, spanning over 52 feddans. One of the project’s key competitive advantages is its strategic location, offering direct sea views and proximity to Sidi Abdel Rahman and El Alamein.

Eng. Mohamed Hammam, Chairman of Toledo Development, stated that this project raises the company’s investment portfolio to EGP 9bn.

The launch is part of a robust expansion plan focused on diversifying its project portfolio and providing multiple options for clients seeking exceptional developments.

Toledo Development

Hammam said that the project is a fully integrated residential and tourist development, comprising 1,968 units of various sizes. The project offers a wide range of services to ensure the highest standards of luxury, including a private beach with water sports areas, recreational facilities such as a cinema, amusement parks, cafes, a sports club, a spa, fitness centers, and a commercial area featuring shops and diverse restaurants. Additionally, the Layana Residence includes a host of extra services provided by the company.

 

 


He noted that the company was keen to deliver a fully integrated project offering the highest standards of luxury for its clients

. The project includes comprehensive hotel-style services, most notably a clubhouse, high-speed internet, health services such as a spa and beauty salons, as well as security and maintenance services, daily unit cleaning, and room service.
He further pointed out that the project boasts stunning sea views of the Mediterranean, a modern design, high-end amenities, and a strategic location close to key tourist and entertainment areas.

He disclosed that the launch of this project comes in light of the company’s strong successes and outstanding track record. Toledo Development has successfully executed multiple projects in both Saudi Arabia and Egypt.

Among these projects is Gardenia City Walk Mall, which hosts top global brands and provides an exceptional shopping experience, in addition to other commercial centers such as Al-Tamimi Markets in Riyadh.
Moreover, the company has successfully delivered residential units to more than 500 clients in its projects in New Cairo, reflecting the company’s commitment to providing the highest quality standards and adhering to delivery deadlines.

“These projects reflect the company’s strong expertise in a diverse range of developments, including residential and commercial projects in both the Egyptian and Saudi markets,” he said. “The company has succeeded in gaining customer satisfaction through delivering high-quality projects on time, which enhances its credibility and the trust

clients have in it.”

 

 


Hammam explained that the company’s extensive experience, robust financial position, and strategic vision all reinforce its expansion plans for the upcoming period. The focus will be on executing projects in several new cities, including New Cairo, the Fifth Settlement, and the North Coast.

The company aims to prioritize the development of residential and commercial projects, along with investments in environmentally sustainable initiatives, such as incorporating solar energy in future projects, as well as investing in recreational facilities and commercial properties, he concluded.

Central Bank of Egypt Hosts the Inaugural Meeting of the African Financial Stability Committee

,In line with the presidential directives to foster Egyptian – African cooperation and integration

,and under the auspices of H.E. Mr. Hassan Abdalla, Governor of the Central Bank of Egypt (CBE)

,the CBE hosted the inaugural meeting of the African Financial Stability Committee (AFSC)

which continued for three days, from December 9 – 11, 2024, and aimed at enhancing financial stability across the continent.

Mr. Tarek ElKholy, Deputy Governor of the CBE, launched the meetings – on behalf of the Central Bank of Egypt’s Governor – with the participation of Mr. Waesh Khodabocus, Chair of the AFSC

and representative of the Bank of Mauritius, Dr. Djoulassi Oloufade, Executive Secretary of the Association of African Central Banks (AACB),

as well as several representatives from African central banks and both the Macroprudential and African Cooperation Sectors at the CBE.

In his opening remarks, Mr. ElKholy emphasized, “The grouping of all the African countries in one committee is the seed towards endorsing a more stable and harmonized financial system, leading to a sustainable economic growth. In fact, with all the threats and challenges that the African countries have faced in recent years, it becomes crucial to enhance financial stability across the continent by coordinating the financial stability frameworks implemented in different countries. This will enable us to create Africa’s own bloc and adopt a unified voice for the Continent’s financial stability, thereby underscoring the stability of the African financial systems internationally”.

,The establishment of the AFSC marks a groundbreaking stride

.as this Committee will be the first to issue a Financial Stability Report (FSR) covering all African central banks

The report reflects the development and performance of African financial institutions through a comprehensive risk assessment framework.

,Furthermore, it will play a pivotal role in employing analytical tools, implementing macroprudential policy tools

and recommending preemptive policies against various risks. Accordingly, the Committee aims to contribute in safeguarding the stability through implementing macroprudential policies on the financial system in Africa.

Noteworthy, Mr. Abdalla proposed the establishment of the AFSC during the annual meetings of the AACB, held on September 4, 2024, in Mauritius, contributing to the maintenance of financial stability on the African level, while operationalizing a macroprudential policy.

Jadeer Group reveals expansion plans and strategic partnerships during 2025

Jadeer Group managed to achieve its targets as regards sales and implementation in its projects during the year 2024.

,Engineer Mahmoud Abu Al -Khair, Chairman of the Board of Directors of Jadeer Group

revealed that the company has developed an integrated plan to expand in the Egyptian market during 2025

as well as concluding many strategic partnerships with global and local entities to provide the highest level of integrated services in the company’s projects.

,He explained that the company will announce, during 2025

,the launch of a new project in the Egyptian market in one of the most distinguished sites

as the project will provide a new and innovative product that contributes value to the Egyptian market, a primary goal for Jadeer Group in its projects.

Engineer Mahmoud Abu Al -Khair said that Jadeer Group accomplished the launch of new stages with its existing projects during 2025,

including the Garnet residence project in New Cairo, which managed to draw the attention of customers and achieved the fully targeted sales during 2024.

,He explained that the project achieved 5 billion pounds in contractual sales in less than 6 months from 2024

where a few units were launched in the project in the first quarter of the year, and other units were launched during the month of September.

The Garnet residence project is located on an area of 14 acres in the Northern Investors Area in New Cairo near the Northern Ninety Street.

It is a project that features a special location near the most famous landmarks of New Cairo and next to the largest projects and is characterized by providing a real estate product that meets the needs of customers

and aims to create an integrated urban community by means of adhering to a set of principles on which Jadeer Group is based, such as building a premium brand that meets the demands of the customer.

The Garnet residence Project is an integrated urban project that consists of residential buildings with 6 floors in addition to a commercial mall, hotel apartments and various services.

The built-up area of the project is 18 % of the total land area, providing significantly varied green spaces.

Engineer Mahmoud Abu Al -Khair added that during 2025, Jadeer Group aims to achieve contractual sales of 10 billion pounds.

Jadeer Group Chairman unveiled the company’s intention to conclude a strategic partnership with one of the major brands to manage hotel apartments in the Garnet residence project.

He also added that the company adopts, during 2025, a major marketing plan that focuses on expanding the promotion of Jadeer Group projects outside Egypt

, either by participating in external exhibitions or concluding strategic partnerships with international real estate marketing companies in order to gain a base of Egyptian clients abroad and foreigners interested in buying real estate in Egypt .

On the Jadeer Group projects in the New Administrative Capital, Eng. Mahmoud Abu Al -Khair said that the company is working in full swing in projects and achieving the highest implementation rates.

Jadeer Group

Jadeer Group was established in 2006 and began its contracting activity and managed to implement major projects for the benefit of senior government agencies as well as senior private sector companies.

With it acquiring more experiences, the company made a decision back in 2010 to expand

the real estate development sector and worked in that important sector in parallel

.with its continued construction and construction activities

The company continued to implement projects in New Cairo and its activities in the real estate development sector grew in 2017,

as Jadeer Group implemented more than 70 projects in New Cairo, Sheikh Zayed and the sixth of October City through its executive arm, Grow Contracting and Construction.

Abdel Fattah El-Sisi met at the Strategic Command Headquarters in the New Administrative Capi

Today, President Abdel Fattah El-Sisi met at the Strategic Command Headquarters in the New Administrative Capi with a number of journalists and media personalities and the head of the State Information Service.

 

The President touched on the developments in the Middle East, including the war in Gaza and relevant Egyptian efforts to reach a ceasefire agreement, exchange hostages and implement humanitarian aid without obstacles.

Abdel Fattah El-Sisi

The Spokesman for the Presidency, Ambassador Mohamed El-Shennawy, said the meeting also addressed the developments in Syria, Lebanon, Libya, Sudan, Somalia, and Yemen, and Egypt’s efforts to resolve these crises. The meeting also touched on water security as a top priority for Egypt and an existential issue.

 

The President opened the door for dialogue, and responded to inquiries.

 

The President confirmed the strength and readiness of the state’s bodies, especially the Armed Forces and the police, to confront any internal or external challenges, stressing that the cohesion and unity of the Egyptians is the first and most important factor in preserving the Egyptian State, explaining that Egypt has gone through the most difficult period in terms of implementing the economic reform plan and achieving development and noted that we were on the right path, which was reflected in the confidence of international financial institutions in the Egyptian economy.

 

The President also referred to the state’s keenness to localize industry to reduce dependence on imports as much as possible, and therefore reduce the demand for hard currency.

 

President El-Sisi also stressed during the meeting that the Egyptian State has made great strides on the path of reform in various fields, and is working to resolve the negative issues to build a strong state that is impregnable in the face of any aggressor.

Banque Misr Brings Apple Pay to Customers in Egypt

 Banque Misr, a leader in electronic payment systems that offers innovative digital solutions to clients with advanced and competitive features,

.today brings its customers Apple Pay, a safer, more secure and private way to pay in-store, in-app and online

To pay in-store, customers simply double-click the side button and hold their iPhone or Apple Watch near a payment terminal to make a contactless payment.

,Every Apple Pay purchase is secure because it is authenticated with Face ID, Touch ID, or device passcode

as well as a one-time unique dynamic security code. Apple Pay is today accepted in grocery stores, pharmacies, taxis, restaurants, coffee shops, retail stores, and many more places.

Customers can also use Apple Pay on iPhone, iPad, and Mac to make faster and more convenient purchases in apps or supporting merchant websites,

.without having to create accounts or repeatedly type in card details, shipping and billing information

Apple Pay makes it easier to pay for food and grocery deliveries, online shopping, transportation, and parking, among other things.

.Security and privacy are at the core of Apple Pay

When customers use a credit or debit card with Apple Pay, the actual card numbers are not stored on the device,

,nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted

and securely stored in the Secure Element, an industry-standard, certified chip designed to store the payment information safely on the device.

,+ Apple Pay is easy to set up. On iPhone, simply open the Wallet app, tap

,and follow the steps to add a Banque Misr credit or debit cards. Once a customer adds a card to iPhone

.Apple Watch, iPad, and Mac, they can start using Apple Pay on that device right away

.Customers will continue to receive all of the rewards and benefits offered by Banque Misr’s cards

About Banque Misr

.As a leading bank in Egypt’s payment sector, Banque Misr provides an extensive array of payment services

,With a staggering 17 million cards in use, encompassing credit, debit

.and prepaid variations, Banque Misr maintains a substantial market dominance

Additionally, Banque Misr has over 2.8 million online banking users, 5.8 thousand ATMs nationwide, further enhancing its reach.

,Its vast network, comprising over 600 thousand POS terminals, 6 thousand online merchants

reinforces its stature as a prominent acquirer. Through strategic alliances with fintech pioneers ranging from emerging startups to seasoned entities,

Banque Misr is dedicated to catalyzing digital evolution and enriching the payment journey for its customers.

Jumia Leads Digital Transformation in Egypt: Black Friday 2024 Results Highlight Significant Payment Trends

 

Jumia Leads Digital Transformation in Egypt: Black Friday 2024 Results Highlight Significant Payment Trends

Jumia Egypt’s Black Friday 2024 results reveal a qualitative shift in payment habits among its customers, underscoring the company’s leadership in promoting digital solutions and reducing reliance on cash. While Egypt’s e-commerce market remains heavily dependent on cash, accounting for 70% to 80% of transactions, Jumia successfully reduced its cash payments to only 51% during its campaign.

Jumia

Additionally, Jumia reported significant growth in the adoption of flexible payment options such as “Buy Now, Pay Later” (BNPL) and installment services, representing 32% of total transactions. These figures position Jumia as a leader in the digital transformation of Egypt’s e-commerce, surpassing market averages that generally report BNPL usage below 10%, according to recent reports from Statista and Research and Markets.

Central Bank of Egypt data indicates a sharp rise in the use of digital payment solutions, with the number of e-wallets increasing to 26 million and transactions exceeding EGP 268 billion last year. However, there is still a gap between current market practices and future projections, as digital payments are expected to account for only 14.3% of total transactions in Egypt by 2027.

Commenting on the results, Abdellatif Olama, CEO of Jumia Egypt, stated:

“The results of Black Friday 2024 at reflect the company’s vision to empower customers with flexible and secure payment solutions. We are proud that Jumia is leading the shift towards the adoption of digital payments in the Egyptian market, where this trend not only facilitates shopping but also expands financial inclusion.”

As national efforts to enhance financial inclusion continue—such as the initiatives of the Central Bank of Egypt and Financial regulators authority  and the growing adoption of e-wallets—experience during Black Friday serves as a model for other companies in the sector.

Sources:

  1. Statista: Payment methods in Egypt
  2. PayNet Pro: Digital payments trends in Egypt
  3. Research and Markets: Digital transformation in Egypt
  4. Central Bank of Egypt: Financial inclusion data
  5. Fast Company Middle East: E-payments forecast for Egypt

Financial regulators authority

NTRA warns users of websites and e-apps against sharing national ID data

The National Telecommunications Regulatory Authority of Egypt (NTRA) warns users of websites and electronic applications against sharing their national ID data on these websites and applications. As per NTRA’s recommendations, visitors and users of websites and e-apps should not share their national ID data except with trusted websites and apps, such as those that belong to and run by the government. This comes as part of NTRA’s efforts to protect users’ rights and ensure the privacy of their personal information and data.

It’s worth noting that NTRA has recently observed that some websites and e-apps have been requesting the data of national ID cards in violation to the usual procedures for purchasing or registering on such websites or apps. Consequently, this may expose users to risks of identity theft, privacy violations, or misuse of this data in any form, contrary to the provisions of Law.