alekhbaryia Archives - الصفحة 34 من 57 - جريدة الاخبارية

Green Investments launches its fractional ownership platform “B.almetr” with EGP 600m investments

Posted on يوليو 8, 2025 by aberabozaher

Green Investments launches its fractional ownership platform “B.almetr” with EGP 600m investments

Green Investments introduces “B.almetr” platform offering clients investment benefits and rental returns of up to 30%

Green Investments launches “B.almetr” – the safe haven for fractional real estate investment in Egypt

Green Investments

Green Investments has announced the launch of its digital fractional ownership platform “B.almetr,” which allows clients to invest in real estate by purchasing spaces starting from just one square meter, without being restricted to a fixed number of meters. The launch comes as part of the company’s strategy to offer innovative and secure investment solutions in the Egyptian market, with a business volume reaching EGP 600m.Eng.

CEO of Green Investments, stated that the “B.almetr” platform represents a qualitative leap in the fractional real estate investment sector. It enables individuals to invest in ready-to-move-in units that offer real rental returns—without the need to purchase an entire unit. He noted that the platform is designed to provide investment opportunities starting from EGP 500,000, with rental returns reaching up to 30%.

He added that all properties listed on the platform are carefully selected and consist of existing, operational units—not just conceptual drawings or future promises. He emphasized that “B.almetr” embodies a modern approach to shared investment, opening the door for a wider range of investors to benefit from real estate returns in a more flexible and secure way.

Baghdadi explained that the platform has submitted its documentation to both the Financial Regulatory Authority and the Central Bank of Egypt to obtain the necessary licenses, noted that the platform was established entirely in accordance with the provisions of the Egyptian Investment Law, ensuring the highest standards of governance and transparency.

He added that “B.almetr” has launched its first investment project through the “Epic” project, which allows clients to acquire ready-to-operate commercial units with active lease contracts—enabling investors to generate returns from day one of purchase.

He highlighted that the “B.almetr” platform offers a unique and unmatched set of benefits for investors. These include real ownership in an existing, income-generating property—rather than a project under construction—along with genuine lease contracts that provide some of the highest rental yields in the New Administrative Capital.

The platform also features flexible contract terms with no post-dated checks or late payment penalties, and includes a built-in safety exit option, allowing investors to request a full refund—without any deductions—after 18 months from the contract date in case of financial difficulty.

He added that a major advantage for investors is the flexibility to partially resell their ownership—enabling them to sell a portion of their square meter holdings without having to liquidate their entire share, a feature not typically available in traditional real estate investments.

He concluded that Green Investments was established in the Egyptian market in 2018 and possesses extensive experience in real estate development and asset management. The company is backed by Egyptian-Saudi investments, enhancing its financial strength and capability to offer advanced investment products tailored to meet the needs of both local and international investors.

Central Bank of Egypt Raises Daily Cash Withdrawal Limit to EGP 500,000 Temporarily Amid System Issues

Posted on يوليو 8, 2025 by Fatma abdelhamed

Central Bank of Egypt Announces Temporary Withdrawal Increase

In response to ongoing technical disruptions affecting banking communication systems, the Central Bank of Egypt (CBE) has officially announced a temporary increase in the daily maximum cash withdrawal limit for both individuals and businesses.

The new cap has been raised to EGP 500,000, up from the previous EGP 250,000, and will remain in effect until communication systems are fully restored.

Objective: Maintaining Service Continuity

The CBE clarified that this measure aims to facilitate customer needs and ensure continued access to banking services during the temporary disruption. The increase applies exclusively to cash withdrawals from bank branches in local currency.

CBE Reassures Public Amid Technical Disruption

The Central Bank emphasized that all necessary steps are being taken to restore full system functionality as quickly as possible, while continuing to prioritize customer convenience and financial stability.

Banks to Continue Operations Under Revised Limits

All Egyptian banks have been notified to implement the updated limit immediately, allowing clients to access their funds without unnecessary delays.

Qurtuba Developments unveils outstanding expansion strategy backed by a diverse and extensive land portfolio

Posted on يوليو 6, 2025يوليو 6, 2025 by alaa

Qurtuba Launches New Expansion Phase

Qurtuba Developments has announced the launch of a new expansion phase,

backed by a strategic and diverse land portfolio across several fourth-generation cities.

This comes as part of an ambitious plan to roll out six major projects over the next two years.

Six Major Projects Planned in Two Years

Dr. Hussein Hawash, Chief Commercial Officer of the company, stated that Qurtuba Developments

has already begun implementing this plan by acquiring prime plots in East Cairo and one

of Egypt’s coastal cities.

Hawash said that the company’s strong financial solvency enables it to make well-studied

investments and strengthen its presence in promising urban areas.

Strategic Land Portfolio in Prime Locations

“We are now embarking on a true phase of expansion—marked by geographic growth,

strengthening our team, and launching new branches to foster closer connections with

our clients and drive the company’s presence in new regions,” he added.

He noted, “Our new strategy builds on a strong track record of success. Since the company was founded by Eng.

Mohamed Omar, Chairman of the Board, we have successfully developed and delivered more than

50 standalone residential projects in the Bait Al Watan area of New Damietta, in addition to a

large number of ongoing projects in North Rehab and Bait Al Watan in New Cairo.”

Strong Financial Position Fuels Growth

He pointed out that as part of its expansion plans, the company has recently launched

two distinctive projects: “One Business Center,” an integrated administrative and commercial

development in the heart of New Mansoura City, and “Nuzul,” a unique hotel-style project in New Damietta.

Focus on Geographic Expansion and New Branches

He indicated that the company’s roadmap also involves expanding into hospitality sector in

the near future, through partnerships with international firms, building on the notable success

of the “Nuzul” hotel project in New Damietta.

Hawash concluded by stating that the company is committed to delivering fully integrated

real estate projects that meet customer aspirations and keep pace with global developments in

real estate development. Additionally, the expansion plan marks a new phase of growth built on

clear and well-defined financial and strategic foundations.

President El-Sisi Congratulates Denmark on Assuming EU Presidency

Posted on يوليو 3, 2025 by maryem

President Abdel Fattah El-Sisi extended his sincere congratulations to His Majesty the King of Denmark, the Prime

Minister, the government, and the friendly people of Denmark on the occasion

of Denmark’s official assumption of the rotating presidency of the Council of the European Union,

which began today, Thursday, July 3, 2025.

Egypt’s Confidence in Denmark’s EU Presidency

In a post on his official social media account on X, President El-Sisi stated:

“We trust that Denmark will undertake this responsibility with a spirit of cooperation and accountability.

We look forward to its presidency contributing to the promotion of peace, stability, justice, and growth

across Europe and the world.”

Strengthening Cooperation Between Egypt and the EU During Denmark’s Presidency

President El-Sisi added:

“We affirm our eagerness to coordinate and cooperate with Denmark during this presidency to advance

the interests of our African continent and developing countries, and to enhance the European response

to the issues of our region in the Middle East, thereby fostering fair and inclusive partnerships.”

Denmark’s Priorities and Tasks as EU Council President

Denmark officially took over the EU presidency last Tuesday for a six-month term, succeeding Poland.

The Danish government in Copenhagen will lead numerous ministerial meetings and act as a mediator

in disputes among the 27 EU member states.

During its presidency, Denmark plans to focus on strengthening joint defense capabilities

to face security threats, especially those posed by Russia, alongside boosting competitiveness within

the EU under the motto “A Strong Europe in a Changing World.”

Additionally, Denmark aims to advance legislative initiatives targeting the fight against illegal immigration

and climate change, reflecting its commitment to security, environmental protection, and sustainable development.

How to File a Bank Complaint with the Central Bank of Egypt..Easy Steps to Protect Your Rights

Posted on يوليو 2, 2025 by maryem

The Central Bank of Egypt has released a clear and simple guide, including a video and infographics,

explaining the steps customers of the banking sector should follow to file a bank complaint and

ensure their rights are protected.

This initiative reflects the Central Bank’s commitment to transparency and consumer protection

in the banking industry.

Steps to File a Bank Complaint with Your Bank

Customers can contact their bank through the following channels:

Bank’s call center

Bank’s website or email

Visiting the bank branch in person

Important Tips to Follow

Obtain a reference number for your complaint to track its progress easily.

The bank must respond to your complaint within a maximum of 15 working days.

You have the right to appeal the bank’s response within 15 days if you are unsatisfied with the resolution.

Escalating the Complaint to the Central Bank of Egypt

If the issue remains unresolved or the solution is unsatisfactory, customers can escalate their complaint to

the Central Bank by:

Visiting the Central Bank’s branch in person

Or submitting the complaint through the official Central Bank website: www.cbe.org.eg

Required Documents for Filing a Complaint with the Central Bank

The reference number of the complaint submitted to the bank

Customer’s national ID card

In case of an agency, the original power of attorney or authorization

For companies, the commercial registration along with the authorized signatory’s details

Why Filing Bank Complaints Matters

Through these steps, the Central Bank of Egypt empowers customers to safeguard their rights

and ensures fair and transparent resolution of banking issues.

It emphasizes the importance of following up on complaints and obtaining clear

responses within the specified timeframe, with an effective escalation mechanism to uphold customer rights.

Rock Developments Launches “Rock Green” in New Heliopolis with EGP 7 Billion Investment

Posted on يوليو 1, 2025 by Fatma abdelhamed

Rock Developments has officially unveiled its latest real estate project, Rock Green, located in the prime area of New Heliopolis City, with a total investment of EGP 7 billion. Spanning 17 feddans, the project reflects the company’s ambitious 2025 expansion strategy and commitment to creating integrated, sustainable urban communities in Egypt.

The announcement took place during a press conference at Triumph Hotel in New Cairo, attended by the company’s leadership, strategic partners, and prominent media representatives.

Premium Living with 85% Green Spaces

Emad Doss, CEO of Rock Developments, emphasized that Rock Green represents a key milestone in the company’s mission to deliver high-quality, fully integrated communities that prioritize green spaces and modern living standards. Over 85% of the project’s area is dedicated to landscaped green spaces, offering residents a tranquil, nature-inspired environment combined with a comprehensive suite of services.

Doss highlighted the project’s exceptional location: just one minute from Suez Road, three minutes from El Shorouk City, seven minutes from Madinaty, 15 minutes from Fifth Settlement, and 30 minutes from Cairo International Airport. It is also adjacent to educational and medical hubs, such as Belvedere School, the International Medical Center, and Royal Hospital.

Diverse Unit Offerings and Thoughtful Design

Rock Green will comprise over 466 residential units ranging from 116 to 236 sqm, alongside 40 private villas. The project will be developed in three phases, with the first phase targeting EGP 1.5 billion in sales.

Engineer Parthena Doss, Board Member of Rock Developments, is overseeing the project’s architectural design, ensuring a modern, environmentally conscious layout that aligns with the company’s vision for sustainable, family-friendly communities.

The project features semi-finished apartments and villas with flexible payment plans extending up to 8 years, with the first phase scheduled for delivery in 2029.

Rock Developments’ Growing Real Estate Portfolio

Rock Developments boasts a land bank exceeding 5 million sqm and a diversified portfolio of more than 20,000 residential and commercial units across strategic locations. With an investment value surpassing EGP 20 billion, the company is recognized as the largest real estate developer in Sheraton Heliopolis, with over 70 buildings delivered.

Key projects include Rock Green and Rock White in New Heliopolis, Rock Yard in Sheraton, Rock Eden in 6th of October, Rock Ville in Obour, and Rock Vera in New Cairo. Its commercial footprint includes Rock Capital 1 in the New Administrative Capital and Rock Gold Mall in New Cairo, among others.

The company plans to launch five new residential, commercial, and administrative projects in the second half of 2025, focusing on East and West Cairo and the New Administrative Capital.

Rock Green: A Tranquil, Integrated Lifestyle

Parthena Doss explained that Rock Green is built on the philosophy that true comfort starts at home. The development offers a unique blend of urban living and natural serenity, ensuring all units enjoy scenic green views, while the absence of commercial units enhances privacy and tranquility.

The project includes:

Central park spanning 20,000 sqm

Over 55,000 sqm of landscaped areas

600 sqm of water features

Olympic-standard walking and jogging tracks

Open-air gym and yoga space

Electric vehicle charging stations

Dedicated bicycle parking

Quiet reading and social areas

Closed dog park and children’s play zones

Ambitious Sales Targets and Expansion Plans

Rock Developments aims to achieve EGP 5 billion in contracted sales during 2025, driven by strong demand for premium residential communities in Egypt. With its extensive pipeline of upcoming projects and focus on sustainable, customer-centric designs, the company continues to solidify its position as a leading developer in Egypt’s real estate market.

LMD Partners with Imdaad Misr to Provide World-Class Facility Management at One Ninety, New Cairo

Posted on يونيو 29, 2025 by Fatma abdelhamed

Landmark Developments (LMD), a leading player in Egypt’s real estate sector, has signed a strategic partnership with Imdaad Misr, the Egyptian subsidiary of UAE-based facility management giant Imdaad. Under the agreement, Imdaad Misr will oversee the full spectrum of facility management operations at One Ninety, LMD’s flagship mixed-use development in New Cairo.

The collaboration marks a significant step in LMD’s commitment to delivering world-class operational standards, leveraging Imdaad’s global expertise and cutting-edge, sustainable solutions to ensure an exceptional living and working environment at One Ninety.

Comprehensive Facility Management for a Landmark Development

Imdaad Misr will handle a wide range of essential services at One Ninety, including housekeeping, pest control, landscaping, security, and MEP (mechanical, electrical, and plumbing) maintenance, all powered by advanced operational systems and supported by the company’s international know-how.

“This collaboration is a vital step in our mission to deliver exceptional experiences across One Ninety,” said Mohamed Abdel Monam, CFO and Board Member of LMD. “We designed One Ninety to be more than just a development — it’s a dynamic, evolving community. Partnering with Imdaad Misr guarantees that we uphold the highest standards of facility management while promoting our values of innovation, sustainability, and long-term excellence.”

Imdaad Misr Brings Smart, Sustainable Solutions to Egypt

Through this agreement, One Ninety joins a prestigious network of properties under Imdaad’s management, benefitting from the company’s forward-thinking approach and proprietary smart platform, Imtedaad.

“This agreement marks a strategic milestone for Imdaad Misr,” said Mahmood Rasheed, COO of Imdaad Group. “Through this alliance, we are introducing our operational excellence and smart, sustainable facility solutions to one of Egypt’s most visionary developments. Together with LMD, we aim to redefine the standards of facility management across the country.”

One Ninety: A Benchmark for Urban Innovation in Egypt

The partnership reflects LMD’s ongoing dedication to making One Ninety a benchmark for urban innovation, where business, hospitality, residential, and lifestyle components seamlessly coexist within a premium, future-ready infrastructure.

“The Prime Minister Inaugurates the Largest Warehouse for ‘Jumia Egypt’ with Advanced Global Technologies”

Posted on يونيو 29, 2025 by maryem

Jumia Inaugurates Its Largest Integrated Warehouse in Egypt on the Suez Road

In a new move that reflects its strong commitment to the Egyptian market, Jumia, the leading e-commerce platform in Africa, has inaugurated its latest integrated warehouse in Egypt, located on the Suez Road.

High-Level Official Attendance at the Inauguration

The inauguration was attended by Dr. Mostafa Madbouly, Prime Minister of Egypt; Dr. Amr Talaat, Minister of Communications and Information Technology; and Dr. Ibrahim Saber, Governor of Cairo.

A Strategic Logistics Center Spanning Over 27,000 Square Meters

The new warehouse covers an area exceeding 27,000 square meters and serves as an integrated logistics center aimed at enhancing storage and distribution efficiency, accelerating delivery across all governorates, particularly in Upper Egypt. This warehouse marks one of Jumia’s largest investments in Egypt and reaffirms the company’s strong confidence in Egypt’s economic and logistical position on the African continent.

Boosting Efficiency with Smart Systems and Strategic Location

This new investment is a pivotal step in enhancing Jumia’s production and service capabilities. The warehouse boasts a strategic location and large capacity, enabling it to accommodate thousands of products across various categories.

It is equipped with the latest smart management and storage systems, contributing to faster order processing and improved customer satisfaction.

The facility is a cornerstone of Jumia’s logistics network, supporting future expansion plans and providing a robust infrastructure to serve sellers and consumers more efficiently—aligned with the company’s ongoing commitment to delivering high-quality services and advancing Egypt’s digital economy.

Support for Local Manufacturing and Sellers

The investment also supports local products and manufacturing by offering customized

solutions for Egyptian merchants and manufacturers through Jumia’s platform.

Creating 10,000 Job Opportunities to Empower Youth

Jumia announced that the new warehouse is expected to create up to 10,000 direct and indirect job

opportunities through the ecosystem in the coming years, enhancing the company’s role

in supporting the national economy and empowering Egyptian youth.

Prime Minister Dr. Mostafa Madbouly praised Jumia’s successes in the Egyptian market over the past years,

now crowned by this new warehouse investment.

He stated:

“We welcome this move by Jumia, which reflects the trust that major global companies

have in Egypt’s investment climate.

We look forward to more partnerships that support the state’s goals in digital transformation,

the development of logistics infrastructure, and the provision of job opportunities for Egyptian youth.”

Mr. Abdel Latif Olama, CEO of Jumia Egypt, expressed his happiness with the visit and the Egyptian

government’s interest in promising companies like Jumia.

He stated:

“We are proud of this achievement, which reflects Jumia’s long-term investment commitment in Egypt.

We view Egypt as a strategic hub for our operations in the region.

This warehouse represents a qualitative leap in the level of services

we provide to our customers and partners, and it supports

our vision of becoming an integrated platform that combines technology and logistics across the continent.

It will also contribute to our growth in the Egyptian market.”

Egypt as a Major Tech Hub for Jumia in Africa

This expansion supports Jumia’s advanced tech operations in Egypt, which hosts one of

the group’s largest technology centers in Africa.

This contributes to developing smart supply chain solutions and enhancing the customer experience.

Egypt is one of Jumia’s largest technology hubs, home to a distinguished group of engineers and developers working on digital solutions and smart logistics systems to support operations across various African countries.

During the event, Engineer Abdel Latif Olama presented a detailed presentation highlighting

Jumia’s achievements in the Egyptian and African markets, along with the company’s future plans,

reaffirming the strategic importance of Egypt as a key operational hub in the region.

The Prime Minister also met with Jumia’s team, who gave him a detailed explanation

of the e-commerce logistics operations within the warehouse, providing him with first-hand

insight into how orders are managed and fulfilled—from receiving to shipping to customers across the country.

The warehouse inauguration is part of a broader strategic expansion plan being implemented

by Jumia to enhance its infrastructure across the continent, contributing to accelerated growth.

Similar facilities have already been launched in Ivory Coast, Nigeria, Ghana, and Morocco,

further cementing Jumia’s position as a key partner in driving digital transformation and economic development in Africa.

Aswaq Developments Nears Completion of Arena Mall in Shorouk City with Ready to Move Units

Posted on يونيو 29, 2025يونيو 29, 2025 by Fatma abdelhamed

Aswaq Developments has announced that its flagship project, Arena Mall in Shorouk City, is entering the final phase of construction, with more than 90% of the work completed. The company has also launched a new selection of premium units within the mall, offering investors an attractive 10% rental return and immediate handover options.

Prime Location in the Heart of Shorouk City

Strategically located opposite the French University in Shorouk City, Arena Mall is a mixed-use development that includes commercial, administrative, and medical units, as well as a dedicated recreational and service area to enhance the experience for tenants and visitors.

Immediate Handover with Competitive Pricing

According to Moamen Rehan, Chairman of Aswaq Developments, the newly released units are ready for immediate handover, with competitive pricing for cash buyers. Flexible payment plans are also available, designed to attract investors looking for high-return, premium real estate opportunities in East Cairo.

Over 20 Years of Experience and EGP 3 Billion in Investments

Rehan emphasized that Aswaq Developments brings over two decades of real estate expertise to the market, with a portfolio of more than 15 successful projects across Egypt, including prime locations in East Cairo and the North Coast. The company has built a solid reputation, earning the trust of over 400 clients and investing more than EGP 3 billion to date.

Commitment to Quality and Excellence

The company’s chairman stressed Aswaq Developments‘ unwavering commitment to quality at every stage of the project, from meticulous planning and construction to post-delivery services. A highly skilled and experienced team oversees the entire development process to ensure the highest standards are met.

For more information about available units and investment opportunities, interested parties can contact Aswaq Developments directly.

Brevan Developments Unveils New Lake House Phase with Premium Units & Flexible Payments

Posted on يونيو 28, 2025يونيو 28, 2025 by Fatma abdelhamed

Brevan Developments has announced the launch of a new phase of its flagship residential project, Lake House, located in New Obour City, offering a distinguished collection of premium units at competitive prices and with flexible payment options. This new phase comes in response to the strong market demand for integrated residential communities that combine luxury, quality, and affordability.

The announcement was made during a special ceremony attended by company executives, including Eng. Saeed Sakr, board member of Brevan Developments, alongside fellow board members Ibrahim Abdel Azim and Saber Zahran, as well as representatives from leading real estate marketing companies and strategic partners.

Premium Location and Attractive Investment Opportunities

Eng. Saeed Sakr emphasized that the strong demand for previous phases, driven by the project’s prime location, modern architectural designs, and diverse unit sizes, encouraged the company to launch this new phase. He noted that the latest offering includes residential units with stunning lagoon views, a variety of unit types, and discounts of up to EGP 3,500 per sqm, making it an attractive investment opportunity for buyers.

Lake House is strategically located near the New Obour City Authority and the city’s main entrance, with direct access to Al-Sabein Street, one of the area’s key roads. The project covers 9.5 feddans, featuring 19 residential buildings, a commercial mall with 135 retail outlets, two swimming pools, an artificial lake, a children’s play area, cycling and jogging tracks, landscaped green spaces, and 24/7 security services.

Diverse Unit Types and Flexible Payment Plans

The project offers a wide range of residential units designed to meet various lifestyle needs, including:

One-bedroom studios starting from 81 sqm

Two-bedroom apartments at 136 sqm

Three-bedroom units ranging from 155 to 170 sqm

Four-bedroom units at 215 sqm

Spacious duplex units reaching up to 335 sqm

Flexible payment plans are available, including:

15% down payment with installment options over 6 years

25% down payment with installment options over 7 years

Construction Timeline and Expert Partnerships

Sakr confirmed that construction is set to begin within six months, with unit handovers expected to commence in June 2028. The company has appointed Prof. Dr. Mohamed Abdel Rahman Abu Kahla as the project consultant, alongside partnerships with BEYOOT Engineering & Contracting and Al Saqr Contracting—firms recognized for their high standards and reliability.

Brevan Developments’ Expanding Portfolio

Brevan Developments has a robust portfolio of projects in Obour City, New Cairo, and Hurghada, including residential compounds and hotel developments. The company’s land bank includes prime plots in Sahl Hasheesh, New Cairo’s Fifth Settlement, and commercial sites in Obour City.

Looking ahead, the company plans to launch two commercial malls in Obour City and the La Quanda Compound in Sahl Hasheesh, in addition to ongoing developments. Brevan Developments also aims to expand into the New Administrative Capital and North Coast, building on its extensive experience in Egypt’s coastal real estate market, particularly Hurghada, where it has been active for over 15 years.

The company’s projects are primarily self-financed, supported by revenue from property sales, ensuring stability and consistent project delivery.

Sakan Developments Partners with AEMP to Showcase “PARK U” Project in Shorouk City with EGP 4.8 Billion Investment

Posted on يونيو 26, 2025 by Fatma abdelhamed

Strategic partnership aims to deliver high-quality documentary and promotional content highlighting the unique features of PARK U

Sakan Developments has officially announced a strategic partnership with AEMP (AE Media Production) to produce documentary and promotional content for its latest landmark project, “PARK U,” located in Shorouk City. The project represents a major investment of EGP 4.8 billion and is set to become a key addition to Egypt’s real estate landscape.

AEMP to Lead Visual Content Creation for PARK U

Dr. Abdel Rahman Essam, CEO of AEMP, expressed his enthusiasm about the collaboration, stating that this partnership builds upon AEMP’s growing track record of working with leading real estate developers in Egypt. “In a short period, AEMP has gained the trust of major real estate companies committed to delivering excellence across all project details,” he noted.

As part of the agreement, AEMP will produce high-quality visual content that highlights PARK U’s prime location, innovative design, and state-of-the-art infrastructure. The content will also document the project’s development journey, ensuring that it reflects the ambition and scale of Sakan Developments.

“We are proud to collaborate with Sakan Developments on this ambitious project,” Dr. Essam added. “Our mission is to transform real estate projects from mere designs on paper into captivating stories that resonate with clients and the wider community.”

AEMP Rebrands to Align with Expansion Strategy

Dr. Essam also revealed that AE Media Production has officially rebranded as AEMP as part of the company’s broader development and expansion strategy for the coming period.

Sakan Developments: Visual Storytelling is Key to Client Engagement

Eng. Walid Khattab, Chairman of Sakan Developments, emphasized that selecting AEMP as a partner reflects the company’s commitment to turning its vision and designs into a tangible, engaging experience for prospective clients.

“Creating compelling documentary and promotional content requires a partner who understands the significance of this step and its role in conveying the project’s unique value to the target market,” he explained.

Khattab expressed confidence that this collaboration would play a crucial role in enhancing PARK U’s visibility and appeal to potential clients, especially given the project’s competitive advantages.

PARK U: A New Commercial Landmark in Shorouk City

PARK U spans an area of 15,000 square meters in a prime location in Shorouk City. The project is a commercial and administrative complex comprising four separate buildings, all connected by an innovative “Sky Bridge.”

Khattab highlighted that PARK U is designed to bring a global dimension to Shorouk City through the world-class brands expected to occupy the development. Discussions are also underway to potentially include a hotel component within the project.

“The decision to partner with a distinguished name like AEMP was essential to showcase all the project’s exceptional features through high-quality visual storytelling that meets international standards,” Khattab concluded.

Madinet Masr Revolutionizes Real Estate Investment in Egypt as SAFE Records EGP 300M in Under 6 Months

Posted on يونيو 26, 2025يونيو 26, 2025 by alaa

SAFE Applies Under FRA’s New Regulatory Framework

Madinet Masr (EGX: MASR.CA), one of Egypt’s leading real estate development companies

announced that SAFE (Secure Assets for Fixed Earnings), a first-of-its-kind fractional real estate investment platforms, is among

the first platforms to apply under the Financial Regulatory Authority’s (FRA) initiative to regulate the fractional real estate market

This step reflects Madinet Masr’s ongoing commitment to shaping a secure, transparent, and future-ready investment, while

driving innovation and enhancing investment accessibility in Egypt and beyond SAFE is emerging as a reliable

and innovative investment channel for income-generating real estate assets. Since its launch in December 2024, SAFE has

handled transactions totaling nearly EGP 300 million in inventory value, facilitated the sale of over 5,600 property shares, and

attracted more than 65,000 users within its first six months of operation. More than 3,500 investors have begun earning

monthly rental yields starting from the month following their investment, with average annual returns of 10%, many of

which are linked to the USD exchange rate. These milestones underscore the application’s strong market positioning as

one of the fastest growing proptech ventures in Egypt. By offering entry points starting at EGP 50,000 per share, the

application is expanding access to real estate ownership while advancing Madinet Masr’s strategic objective of promoting

EGP 300M in Transactions Within 6 Months

financial inclusion, enabling wealth creation, advancing the sector and

supporting long-term sustainable developm
Commenting on the milestone, Eng. Abdallah Sallam, President and CEO

of Madinet Masr, said: “SAFE embodies our vision for delivering innovative

concepts that revolutionize real estate market by pioneering fractional ownership in Egypt

It reflects our strategic ambition to reshape the future of property investment by making it

more inclusive, accessible, and digitally enabled. The momentum we’ve seen in just a few months

confirms the market’s appetite for innovative, secure, and flexible investment models that respond

to the evolving needs of today’s investors”

He added: “As an application, SAFE is a cornerstone of our broader innovation roadmap, supporting

our vision to drive financial inclusion and sustainable economic growth through fractional ownership

As it evolves, the application will continue to empower individuals to build wealth through accessible

and smart real estate investment solutions with a robust pipeline of projects valued at over EGP 1 billion

expected within its first year

We are pleased to be among the first companies to apply under the Financial

Regulatory Authority’s (FRA) initiative to regulate the fractional real estate market”

Over 5,600 Property Shares Sold

For his part, Salah Katamish, Senior Vice President of Investment & Strategy at

Madinet Masr, commented: “SAFE was engineered to simplify real estate investment

without compromising on security, returns, or user experience

From onboarding to portfolio tracking, every aspect of the application was built to

meet the expectations of today’s digitally savvy investors

The early numbers show a clear and growing demand for flexible, high-yielding, and trustworthy property-backed investments

We are currently expanding our property pipeline and introducing new features, further enhancing the application’s value proposition

As it continues to grow, SAFE remains committed to transparency, trust, and long-term value creation for its users, partners, and stakeholders”

Earn Monthly Yields from Day One

Developed by Minka Development, a subsidiary of Madinet Masr, and launched under the umbrella

of Madinet Masr Innovation Labs, SAFE is an application that introduces fractional ownership to the real estate sector

It promotes transparency, aligns with national regulatory standards, and strengthens investor confidence

in the Egyptian real estate market

SAFE continues to advance as a reflection of Madinet Masr’s steadfast commitment to innovation and financial inclusion

With plans underway to introduce the application to regional markets, the company remains focused

on expanding SAFE’s impact and accessibility. Guided by a clear future vision, Madinet Masr is paving

the way for broader investment participation and sustained value creation across the real estate sector