رئيس مجلس الإدارة
سعيد اسماعيل
رئيس التحرير
مروة أبو زاهر

رئيس مجلس الإدارة
سعيد اسماعيل

رئيس التحرير
مروة أبو زاهر

Fawry and Wadi Degla Partner to Accelerate Digital Transformation in Egypt’s Real Estate Market

Fawry, Egypt’s leading fintech company, and Wadi Degla Developments have signed

a strategic partnership to deliver integrated digital payment solutions for Wadi Degla

customers through Fawry’s online payment gateway and POS network. This collaboration

marks a key step in supporting digital transformation in Egypt’s real estate sector and

enhancing the overall customer experience

Streamlined Digital Payments for Wadi Degla Customers

The partnership aims to simplify and accelerate all payment processes across Wadi Degla’s diverse

real estate portfolio By leveraging Fawry’s secure and reliable digital payment solutions, customers

can enjoy faster, safer transactions, aligning with Egypt’s national strategy for digitizing the real estate sector

Fawry

Enhancing Customer Experience and Smart, Sustainable Communities

Beyond traditional payment services, the collaboration will introduce innovative value-added

services, including the Fawry Business Corporate Card and digital loyalty programs. These tools

bridge the gap between financial technology and real estate, supporting Wadi Degla’s vision to

build smart and sustainable communities while creating a fully integrated digital ecosystem

Executive Insights on the Strategic Partnership

Heba El Awady, Chief Business Officer at Fawry, stated

This partnership represents a major milestone in driving digital transformation within Egypt’s real

estate sector. At Fawry, we are committed to providing developers with modern, integrated digital

payment solutions that meet the growing demand for digitization. Our collaboration with Wadi Degla

showcases how technology and real estate can come together to enhance operational efficiency and

deliver tangible value to customers

Raymond Ahdy, CEO of Wadi Degla Developments, added

“This partnership reflects the increasing adoption of financial technology in Egypt, where over 76% of

young consumers prefer digital transactions By embracing innovative digital payment solutions, we

enhance operational efficiency and advance our mission to build more connected, sustainable communities

. This collaboration is a central element of our broader digital transformation strategy, aimed at creating

added economic value and superior experiences for our customers

Supporting Egypt’s Vision 2030 Through Digital Innovation

The partnership between Fawry and Wadi Degla Developments reinforces their shared

commitment to enhancing operational efficiency and driving digital transformation in line

with Egypt’s Vision 2030 By combining Wadi Degla’s real estate expertise with Fawry’s advanced

FinTech solutions, the collaboration builds an integrated digital ecosystem that improves sector

efficiency, strengthens customer trust, and promotes a cashless, sustainable economy

Qurtuba Developments Expands Portfolio with New Downtown Project in New Capital

Qurtuba Developments, a leading real estate developer in Egypt, has announced plans to launch a new flagship project in the New Administrative Capital, marking a significant step in its expansion strategy aimed at introducing six unique projects across Egypt over the next two years.

Strategic Location in the Heart of Downtown New Capital

According to Ahmed Ewis, Chief Sales Officer at Qurtuba Developments, the upcoming project will be strategically located in the Downtown area of the New Capital. Its proximity to key landmarks such as the Main Towers Axis, Green River, and the monorail station gives the project a prime position with strong investment and tourism appeal.

Ewis emphasized the company’s commitment to selecting premium locations that offer high investment potential and long-term value for clients.

 “This project marks a pivotal milestone in Qurtuba’s journey to become a trusted real estate developer offering premium experiences in fourth-generation cities,” Ewis stated.

Supporting Egypt’s Vision for Smart Cities and Tourism

The new launch aligns with Egypt’s national vision to promote smart tourism, enhance hotel infrastructure, and develop integrated communities in the New Administrative Capital. Qurtuba’s expansion is a direct reflection of its robust financial standing, enabling it to tap into emerging urban markets across the country.

Ewis noted, “Our expansion plan is designed to meet evolving client expectations, and this upcoming project reflects our ability to deliver integrated real estate solutions that support sustainable urban growth.”

Project Details to Be Unveiled Soon

:The company will soon release comprehensive information about the project, including

Exact location within the New Capital

Unit types and space offerings

Flexible payment plans

Exclusive investment incentives

These elements are expected to position the project as one of the most anticipated launches in the Egyptian real estate market in 2025.

Qurtuba’s Commitment to Quality and Client-Centric Development

Qurtuba Developments reaffirmed its dedication to delivering high-quality real estate offerings that combine strategic location, innovative design, and value-driven investment opportunities. The company aims to serve a broad segment of clients seeking opportunities in new urban centers like the New Administrative Capital.

Rock Developments Launches “Rock Green” in New Heliopolis with EGP 7 Billion Investment

Rock Developments has officially unveiled its latest real estate project, Rock Green, located in the prime area of New Heliopolis City, with a total investment of EGP 7 billion. Spanning 17 feddans, the project reflects the company’s ambitious 2025 expansion strategy and commitment to creating integrated, sustainable urban communities in Egypt.

The announcement took place during a press conference at Triumph Hotel in New Cairo, attended by the company’s leadership, strategic partners, and prominent media representatives.

Premium Living with 85% Green Spaces

Emad Doss, CEO of Rock Developments, emphasized that Rock Green represents a key milestone in the company’s mission to deliver high-quality, fully integrated communities that prioritize green spaces and modern living standards. Over 85% of the project’s area is dedicated to landscaped green spaces, offering residents a tranquil, nature-inspired environment combined with a comprehensive suite of services.

Doss highlighted the project’s exceptional location: just one minute from Suez Road, three minutes from El Shorouk City, seven minutes from Madinaty, 15 minutes from Fifth Settlement, and 30 minutes from Cairo International Airport. It is also adjacent to educational and medical hubs, such as Belvedere School, the International Medical Center, and Royal Hospital.

Diverse Unit Offerings and Thoughtful Design

Rock Green will comprise over 466 residential units ranging from 116 to 236 sqm, alongside 40 private villas. The project will be developed in three phases, with the first phase targeting EGP 1.5 billion in sales.

Engineer Parthena Doss, Board Member of Rock Developments, is overseeing the project’s architectural design, ensuring a modern, environmentally conscious layout that aligns with the company’s vision for sustainable, family-friendly communities.

The project features semi-finished apartments and villas with flexible payment plans extending up to 8 years, with the first phase scheduled for delivery in 2029.

Rock Developments’ Growing Real Estate Portfolio

Rock Developments boasts a land bank exceeding 5 million sqm and a diversified portfolio of more than 20,000 residential and commercial units across strategic locations. With an investment value surpassing EGP 20 billion, the company is recognized as the largest real estate developer in Sheraton Heliopolis, with over 70 buildings delivered.

Key projects include Rock Green and Rock White in New Heliopolis, Rock Yard in Sheraton, Rock Eden in 6th of October, Rock Ville in Obour, and Rock Vera in New Cairo. Its commercial footprint includes Rock Capital 1 in the New Administrative Capital and Rock Gold Mall in New Cairo, among others.

The company plans to launch five new residential, commercial, and administrative projects in the second half of 2025, focusing on East and West Cairo and the New Administrative Capital.

Rock Green: A Tranquil, Integrated Lifestyle

Parthena Doss explained that Rock Green is built on the philosophy that true comfort starts at home. The development offers a unique blend of urban living and natural serenity, ensuring all units enjoy scenic green views, while the absence of commercial units enhances privacy and tranquility.

The project includes:

Central park spanning 20,000 sqm

Over 55,000 sqm of landscaped areas

600 sqm of water features

Olympic-standard walking and jogging tracks

Open-air gym and yoga space

Electric vehicle charging stations

Dedicated bicycle parking

Quiet reading and social areas

Closed dog park and children’s play zones

Ambitious Sales Targets and Expansion Plans

Rock Developments aims to achieve EGP 5 billion in contracted sales during 2025, driven by strong demand for premium residential communities in Egypt. With its extensive pipeline of upcoming projects and focus on sustainable, customer-centric designs, the company continues to solidify its position as a leading developer in Egypt’s real estate market.