رئيس مجلس الإدارة
سعيد اسماعيل
رئيس التحرير
مروة أبو زاهر

رئيس مجلس الإدارة
سعيد اسماعيل

رئيس التحرير
مروة أبو زاهر

Raya IT Reports 65% Revenue Increase, Showcases AI and Smart Solutions at Cairo ICT 2025

Raya Information Technology, a subsidiary of Raya Holding for Financial Investments, has

reported remarkable growth during the first nine months of 2025, achieving a 65.1% increase

in revenue, an 89.3% rise in gross profit, a 106.4% growth in EBITDA, and a 139.2% surge in net profit

Eng Hisham Abdel Rasoul, CEO of Raya Information Technology, highlighted during a press conference

at Cairo ICT 2025″Our financial results reflect nearly three decades of resilience and operational

excellence Despite market volatility, supply chain challenges, and currency fluctuations, Raya has

consistently delivered growth through disciplined crisis management, clear strategic planning

and operational efficiency The company’s performance underscores its ability to expand operations

while improving cost structures, sustaining profitability, and reinforcing long-term shareholder value

Strengthening Global Presence Through Strategic Partnerships

Abdel Rasoul announced new strategic partnerships with Red Hat and IBM, enhancing

Raya’s portfolio in hybrid cloud solutions, artificial intelligence (AI), analytics, and cybersecurity

“These alliances expand our capabilities and regional presence, enabling Raya to serve high-impact

sectors such as financial services, telecommunications, energy, and government,” he said “Our

collaborations bridge global technology solutions with local enterprise needs, ensuring operational

flexibility, security, and actionable data-driven insights

Cisco Africa Partner of the Year Recognition

Raya Information Technology was recently named Cisco’s Africa Partner of the Year 2025

cementing its leadership across the continent Winning this award demonstrates our ability to

combine hands-on expertise with advanced technical solutions, delivering comprehensive digital

transformation across key sectors in Africa,” Abdel Rasoul noted “The recognition validates our

approach to building integrated digital ecosystems—including AI-ready data centers, unified

communications, and cybersecurity—deployed efficiently across multiple industries

AI-Centric Expansion to Support Egypt and the Gulf

Raya is positioning artificial intelligence (AI) as a strategic pillar in its digital transformation roadmap

“AI allows us to redefine customer experiences, enhance operational efficiency, and convert data into

tangible business value,” Abdel Rasoul explained “Our new AI business unit is focused on developing

intelligent platforms, scalable solutions, and practical applications for sectors such as banking

telecommunications, healthcare, and government Raya plans to expand offerings with virtual assistants

advanced analytics, automated contact centers, and scalable software solutions, supported by strategic

partnerships that strengthen its AI capabilities across Egypt, Saudi Arabia, and the broader Middle

East and North Africa region

Cairo ICT 2025: Showcasing End-to-End Digital Solutions

At Cairo ICT 2025, Raya Information Technology is exhibiting across three specialized halls

presenting a comprehensive vision for digital transformation

Big Tech Hall Collaboration with Cisco to showcase AI-ready infrastructure, performance

analytics, and intelligent collaboration environments PAFIX Hall Banking solutions with

Diebold Nixdorf, featuring DN Series devices, video-assisted banking, and automated

cash management services AIDC EXPO Hall Agentic AI solutions, agent automation

high-density data centers, cybersecurity, and managed services, demonstrating Raya’s

ability to deliver secure, end-to-end digital ecosystems for enterprises

“Our participation demonstrates Raya’s commitment to driving digital transformation and

empowering enterprises with innovative, integrated solutions,” said Abdel Rasoul

With a strong financial performance, strategic partnerships with global technology leaders

recognition as Cisco Africa Partner of the Year, and a focus on AI-driven digital transformation

Raya Information Technology is solidifying its leadership in Egypt, the Middle East, and Africa

while advancing its mission to shape the future of intelligent digital ecosystems

Connect Homes Unveils New App Empowering Freelancers in the Real Estate Market

Connect Homes, a leading real estate consultancy company, has officially launched its new digital platform, “Connect Homes Freelancers,” designed to empower and support freelancers in the real estate market.

The new app aims to create a more efficient, professional, and organized environment for real estate freelancers by streamlining business management and providing advanced technological tools.

A Technological Step Toward Supporting Freelancers in the Real Estate Market

Omar El Masry, Community Program Director at Connect Homes, stated that the launch of the new app addresses daily challenges faced by freelancers in real estate marketing.

.The initiative reflects the company’s commitment to offering innovative, tech-driven solutions that enhance productivity and efficiency across the sector

.He explained that the Connect Homes Freelancers App provides comprehensive and up-to-date information on real estate projects from various developers

The app focuses on easy classification and accessibility, featuring a centralized database of all property developers and their projects, updated daily for accuracy and reliability.

Smart Tools for Efficiency and Transparency

El Masry emphasized that the app’s structure offers freelancers a practical and efficient way to organize their work and improve performance. It also includes an advanced full inventory system that enables users to filter properties based on area, location, or price, ensuring quick access to relevant listings within seconds.

:The app’s key features include

.A real-time inventory system updated daily

.An instant commission calculator to estimate returns before closing a deal

.The ability to send client offers with full financial details directly through the app

.A direct communication channel with real estate developers

.24/7 technical support for users

.Freelancers can receive 100% of their commission when completing sales through the app

Empowering Freelancers Through Digital Transformation

According to El Masry, the launch aligns with Connect Homes’ digital transformation strategy, which focuses on leveraging technology to enhance transparency, accessibility, and profitability for independent real estate marketers.

“The Connect Homes Freelancers app offers a fully integrated digital ecosystem that allows freelancers to manage their businesses easily, stay organized, and achieve higher financial returns,” he added.

Expanding Growth and Regional Presence

El Masry highlighted that Connect Homes’ success has fueled its market expansion, with multiple branches now operating in Egypt, including Fifth Settlement and Sheraton, and a new branch recently opened in Dubai.

.The company’s continuous growth underscores its strong market presence and commitment to innovation in real estate consultancy and marketing

“At Connect Homes, we are always keen to deliver the best services to our partners,” El Masry concluded. “We value building long-term relationships founded on trust, transparency, and mutual success.”

e& Egypt Rebrands Global Services to e& CX Solutions Egypt to Lead in Customer Experience

e& Egypt announced the strategic rebranding of its subsidiary, e& Global Services

to e& CX Solutions Egypt, marking a significant evolution in its business model This change

aligns with the company’s vision to become a leading consulting partner and provider of integrated

customer experience (CX) solutions worldwide

From Traditional BPO to Strategic Customer Experience Consulting

The rebranding reflects e& CX Solutions Egypt’s transition from conventional Business

Process Outsourcing (BPO) services to a comprehensive model offering strategic consulting

and innovative customer experience solutions Leveraging cutting-edge artificial intelligence

(AI) and data analytics, the company empowers businesses to design sustainable, interactive, and personalized

customer journeys that create continuous value with every interaction This shift positions e& CX Solutions

Egypt as a strategic partner in shaping the digital customer experience, moving beyond mere service provision

towards delivering impactful, value-driven engagements

CEO Sherif Attia Highlights Vision for Growth and Digital Transformation

Sherif Attia, CEO of e& CX Solutions Egypt, expressed his pride in unveiling the new brand identity

describing it as a milestone that reflects the company’s commitment to smarter and more connected

customer experiences Our new identity embodies our deep vision to reconstruct customer experience

on foundations that are intelligent, connected, and impactful We deliver more than traditional services

we provide insights and consulting that drive genuine growth and digital transformation,” said Attia

He further emphasized the company’s dedication to creating personalized customer experiences, fostering

long-term customer loyalty, and maximizing opportunities from every interaction. Attia affirmed e& CX Solutions

Egypt’s goal to maintain a flexible, market-responsive business model supported by the powerful e& brand to

forge strategic partnerships and add real value for clients

Comprehensive Service Portfolio Integrating Technology and Human Expertise

e& CX Solutions Egypt offers a broad spectrum of services including

Contact Center Solutions

Outsourcing Services (BPO)

Operational Consulting

Human Resources Management

Advanced Digital Technologies such as AI, Robotics, Knowledge Management, and Data Analytics

The company excels at blending technological innovation with human expertise to deliver tailored

customer experiences that meet the unique needs of each client

Egypt-Based Operations with Global Expansion Ambitions

Operating from Egypt as its primary hub and maintaining a strong presence in the UAE

e& CX Solutions Egypt plans ambitious expansion into Gulf Cooperation Council (GCC) markets

Europe, and the United States. The company aims to build a dynamic ecosystem that drives digital

innovation, customer experience excellence, and enterprise transformation across fast-growing markets

Strong Growth Trajectory and Skilled Workforce

With a compound annual growth rate of 48% over the past three years, e& CX Solutions Egypt

demonstrates a robust and scalable business model. The company serves over 50 million customers

across multiple sectors through a dedicated team of more than 10,000 employees in Egypt and the

UAE, with imminent expansion into Saudi Arabia

This skilled workforce leverages world-class expertise to deliver global-standard services that strengthen

clients’ competitive positions in their respective markets

Redefining the Future of Digital Communication and Customer Experience

The rebranding to e& CX Solutions Egypt underscores the company’s strategic shift to become a regional

innovation hub and consulting leader in customer experience management This transformation illustrates

the company’s commitment to moving beyond traditional outsourcing to deliver comprehensive

technology-driven CX solutions on a global scale

Orange Egypt Launches 5G Services to Power Egypt’s Digital Future

First phase targets high-traffic areas nationwide in collaboration with NTRA

In a significant leap towards digital transformation, Orange Egypt has officially launched 5G services in Egypt, marking a major milestone in the country’s telecom landscape. This strategic move comes after completing all technical and operational preparations, and demonstrates the company’s commitment to delivering high-speed internet and cutting-edge connectivity for Egyptian users.

5G Coverage Begins in High-Demand Areas Across Governorates

The first rollout phase will cover densely populated, high-traffic zones across Egypt’s governorates, with plans for gradual nationwide expansion. Orange Egypt is working in close coordination with the National Telecom Regulatory Authority (NTRA) to ensure compliance with global quality standards and seamless service deployment.

Faster Speeds and Greater Capacity for a Connected Lifestyle

The newly launched 5G technology offers significantly higher upload and download speeds than 4G, in addition to a much greater capacity to handle numerous devices and users simultaneously without sacrificing performance. These features are crucial for users at home, in businesses, or on the move—where uninterrupted, high-performance connectivity is essential.

Supporting Egypt’s Growing Digital Demands

The launch of 5G in Egypt aligns with the country’s rising demand for reliable internet, driven by the surge in remote work, online education, streaming services, and real-time video communication. 5G is seen as a key enabler of next-generation digital applications and services, powering everything from ultra-HD video calls and immersive online gaming to AI integration and the development of smart cities.

Orange Egypt Reinforces Commitment to Innovation and Growth

Dr. Ayman Amiri, Chief Technology and Information Officer at Orange Egypt, commented on the launch:

> “The introduction of 5G services marks a turning point in Egypt’s digital journey. It’s a reflection of our ongoing efforts to offer our customers the most advanced and reliable technologies. This will enhance lives, support national development, and empower sectors reliant on a strong digital infrastructure.”

He further emphasized Orange Egypt’s sustained investments in network development and innovation to strengthen its role as a regional leader in telecom and digital services.

Long-Term Vision: A Sustainable and Digitally Empowered Egypt

The launch follows Orange Egypt’s acquisition of a 15-year license to operate 5G services in October 2024, highlighting the company’s long-term dedication to supporting Egypt’s digital infrastructure. This step forms a critical component of Orange Egypt’s strategic vision to drive telecom innovation, support digital inclusion, and build a sustainable connected future.