Al-Ekhbariya newspaper Archives - جريدة الاخبارية

Amazon Egypt Launches 2026 Ramadan Sale with Exclusive Deals, Prime Benefits, and AI-Powered Shopping Tools

Posted on فبراير 2, 2026 by habiba

Amazon Egypt has officially kicked off its Ramadan Sale from February 1 to 17, 2026, offering hundreds of thousands of deals across fashion, home, lifestyle, electronics, and everyday essentials. Shoppers can enjoy up to 50% off fashion, 45% off beauty and daily essentials, 25% off kitchen items, and 15% off appliances and electronics, all available on Amazon.eg.

Prime members benefit from extra savings, along with fast and free delivery, making Ramadan shopping easier and more rewarding than ever. The sale also features the Amazon Ramadan Box, allowing customers to celebrate the holy month while supporting families and charitable organizations across Egypt.

Flexible Payments and Extra Savings for Ramadan

Customers can enjoy flexible payment solutions in collaboration with CIB, Vodafone, Valu, Banque Misr, QNB, Emirates NBD, and FAB, including:

Up to 15% off up to EGP 200 with CIB Mastercard.
Up to 20% off with Emirates NBD Mastercard, reaching EGP 1,200 for premium cards.
Up to 10% off with QNB credit/debit cards and Vodafone Cash.
0% interest installment plans for 3, 6, 12, or 18 months with CIB, Banque Misr, Valu, and FAB.

These flexible plans enable families to manage their budgets while purchasing all Ramadan essentials efficiently.

Extra Benefits for Amazon Prime Members

Prime members enjoy early access and additional discounts, including:

20% off up to EGP 300 for CIB Prime cardholders.
Exclusive coupons on eligible products for additional savings.

This ensures Prime members can maximize value while shopping for Ramadan gifts, décor, and essentials.

Amazon Lens and Amazon Bazaar: Smarter Ramadan Shopping

Amazon Egypt introduces AI-powered shopping tools to simplify Ramadan preparation:

Amazon Lens allows customers to snap a photo, upload a screenshot, or scan a barcode to find matching or similar products instantly.
Amazon Bazaar offers curated, affordable essentials, from cookware to lanterns, gift sets, and decorative tableware, helping shoppers support local Egyptian businesses.

These innovations make it faster and easier to find Ramadan essentials, while enabling customers to celebrate the season with convenience and style.

Celebrating the Spirit of Giving

The Amazon Ramadan Box is a 6.3KG curated package including rice, sugar, cooking oil, lentils, ghee, pasta, fava beans, and tea, priced at EGP 384. Customers can donate the Ramadan Box to charities or families in need, turning shopping into an opportunity to give back to the community.

Karim Baraka, CEO of Savola, emphasized: “Through Amazon, we can deliver trusted products to families across Egypt, making Ramadan preparations more accessible, affordable, and meaningful.”

How to Shop

Customers can shop via the Amazon.eg website or download the Amazon app, and non-Prime members can join Prime for EGP 29/month or EGP 249/year, unlocking fast, free delivery, Prime Video, and exclusive Prime deals.

Key Ramadan Sale Deals

Everyday Essentials: Up to 66% off coffee & tea, 64% off haircare, 54% off laundry products.
Home & Kitchen: Up to 60% off furniture, 32% off kitchen appliances, 30% off home appliances.
Appliances & Electronics: Up to 47% off electronics, 43% off TVs.
Fashion: Up to 50% off apparel, 60% off shoes, 40% off bags.
Beauty & Perfumes: Up to 44% off skincare, 30% off makeup & perfumes, 50% off personal care devices.

Arabian Mark Developments Launches 2nd Phase of REWAQ Residence in New Cairo with Competitive Payment Plans

Posted on فبراير 2, 2026 by habiba

Arabian Mark Developments has officially announced the launch of the second phase of its integrated residential project, REWAQ Residence, in New Cairo, following the success of the first phase. The new phase offers a limited number of residential units at competitive prices with flexible payment plans, catering to a wide range of homebuyers and investors.

Flexible Payment Plans for Homebuyers

Ahmed Gamal, Chairman of Arabian Mark Developments, stated that the second phase comes with some of the most competitive payment plans in the Egyptian real estate market. The reservation process starts with 2% down payment, followed by equal installments over eight years with no additional charges. Furthermore, clients of the second phase are eligible for a 10% discount on their units.

The new phase offers limited units with areas ranging from 90 to 129 square meters for 3-bedroom apartments. Gamal emphasized that the prices are highly competitive, reflecting the true value of the location, quality services, and meticulous project planning. Site preparation has already begun with soil borehole tests, marking the first step in implementing the project and ensuring timely delivery to clients.

Prime Strategic Location in New Cairo

REWAQ Residence is strategically located in the heart of New Cairo, just minutes from the German University in Cairo (GUC) and the American University in Cairo (AUC). This prime location enhances its appeal for buyers seeking upscale residential units or long-term real estate investment opportunities.

The project also benefits from direct access to major roads and highways, including the Cairo Ring Road, Ain Sokhna Road, and the Mohamed Naguib and Gamal Abdel Nasser axes, providing excellent connectivity to Greater Cairo.

Sustainable Design with Green Spaces

Designed with residents’ well-being in mind, the built-up area of the project does not exceed 25% of the total site, while the majority of the land is dedicated to green spaces and open areas. This design philosophy reflects Arabian Mark Developments’ commitment to creating a balanced, healthy, and high-quality living environment for all residents.

Central Bank of Egypt Launches Contactless Payment Acceptance via Smart Devices to Boost Financial Inclusion

Posted on فبراير 1, 2026 by habiba

The Central Bank of Egypt (CBE) has announced the official launch of a contactless electronic payment acceptance service through smart devices, including mobile phones and tablets, using Soft POS applications. The move comes as part of the CBE’s ongoing efforts to facilitate electronic financial transactions, reduce reliance on cash, and promote financial inclusion, in line with Egypt’s Vision 2030.

Smart Devices Transformed into Secure Payment Acceptance Points

The newly launched service enables merchants to convert smart devices into electronic payment acceptance points, allowing them to accept payments from contactless bank cards in their various forms. By downloading a Soft POS application on their mobile phone or tablet, merchants can process transactions securely, with card PINs entered directly on the smart device in a manner that is internationally certified and highly secure.

CBE Governor: Expanding Digital Payments and Financial Access

Commenting on the launch, H.E. Mr. Hassan Abdalla, Governor of the Central Bank of Egypt, stated that the new service reflects the CBE’s continued efforts to strengthen the infrastructure for electronic payment systems and simplify financial transactions for citizens and merchants.

He emphasized that the initiative supports the expansion of financial inclusion, while enhancing access to electronic financial services anytime and anywhere, contributing to a more efficient and inclusive digital economy.

Lower Costs and Greater Inclusion for Small Enterprises

The service significantly reduces costs for payment service providers, companies, and merchants by eliminating the need to purchase and maintain traditional POS terminals. It also facilitates the integration of small and micro enterprises into the electronic payment acceptance ecosystem.

In addition, the solution enhances the customer payment experience by offering faster, more secure, and flexible payment options, supporting wider adoption of digital payments across different sectors.

Official Launch Following a Successful Pilot Phase

It is worth noting that the CBE had previously launched a pilot phase of the service in earlier years, with a transaction limit of EGP 600. The latest update and official rollout mark a key step in the CBE’s ongoing commitment to develop payment services and strengthen digital financial infrastructure.

This initiative aligns with global advancements in electronic payments, while equipping merchants and payment service providers with low-cost, flexible e-payment acceptance solutions via smartphones, reinforcing Egypt’s transition toward a cash-light economy.

Madinet Masr Accelerates Vertical Expansion with Subsidiaries to Build an Integrated Real Estate Development Ecosystem

Posted on يناير 26, 2026 by habiba

A Diversified Portfolio Reinforcing Madinet Masr’s Leadership in the Egyptian Real Estate Market

Madinet Masr (EGX: MASR.CA) continues to strengthen its position in the Egyptian real estate market through a diversified portfolio of residential, commercial, and mixed-use developments. The portfolio is led by flagship urban projects including Taj City and Sarai, alongside Butterfly in Mostakbal City, Talala in New Heliopolis, and Zahw in New Assiut.

Madinet Masr’s portfolio comprises 28 residential projects, three commercial and mixed-use developments, and two sports clubs, located in Taj City and Sarai, reflecting the company’s integrated approach to creating sustainable urban communities.

Vertical Expansion Strategy and an End-to-End Development Platform

As part of its vertical expansion strategy, Madinet Masr has focused on building a fully integrated real estate development platform that spans the entire value chain. To this end, the company established and launched several subsidiaries and specialized platforms throughout 2024 and 2025, enhancing operational efficiency and service integration.

The company launched Doors, its sales and project management arm, in mid-2024, while the remaining entities were rolled out during 2025. Most of these subsidiaries are expected to reach full operational capacity in 2026.

Specialized Subsidiaries Enhancing Community and Asset Management

Madinet Masr’s ecosystem of subsidiaries includes:

CHUM, specializing in residential and commercial community management
Madinet Masr Finishing, providing integrated finishing solutions
KLUB Kayan, dedicated to sports club management

The company’s diversified platform also includes SAFE, a dedicated real estate investment platform, as well as Touba, an alternative to traditional payment plans, and Theqa, an innovative solution replacing conventional maintenance deposits. All of these initiatives operate under Madinet Masr Innovation Labs, the company’s innovation arm.

Regional Expansion and Exporting Egyptian Real Estate Expertise

On the regional level, Madinet Masr has taken strategic steps toward regional expansion, reflecting its confidence in exporting Egyptian real estate expertise to high-growth markets. This includes the launch of Citydom in partnership with Waheej Real Estate in Saudi Arabia, as well as the establishment of Cities of the World in Dubai to oversee the company’s projects outside Egypt.

These initiatives mark the beginning of a new growth phase built on long-term partnerships, operational excellence, and the regional expansion of a proven real estate development model.

PLDG Development Launches Etlala Compound in New October City on 25 Acres

Posted on يناير 25, 2026 by habiba

New Residential Project Supports PLDG Development’s Expansion in West Cairo

PLDG Development announced the launch of its latest residential project, Etlala Compound, in New October City, spanning an area of approximately 25 acres. The project is strategically located directly on Oasis Road, as part of the company’s expansion strategy to strengthen its footprint in West Cairo and develop integrated residential communities that meet the needs of the modern real estate market.

Etlala Reflects PLDG’s Vision for Integrated Communities

Gamal Ghoneim, Head of the Commercial Sector at PLDG Development, stated that the launch of Etlala Compound reflects the company’s vision of delivering integrated residential developments that combine high-quality urban planning, diverse unit offerings, and comprehensive services, creating real value for both end-users and investors.

He explained that the project’s location was selected based on an in-depth market study, noting that Etlala enjoys a prime strategic location connecting the most vital axes in West Cairo.

Strategic Location Near Key Transportation Hubs

According to Ghoneim, Etlala Compound is located just minutes away from 6th of October Airport, Sphinx International Airport, Al Dabaa Corridor, as well as the Middle Ring Road and the Regional Ring Road, ensuring smooth accessibility and significantly enhancing the project’s investment appeal.

1,560 Residential Units with Diverse Areas and Smart Design

Etlala Compound is an integrated residential project comprising approximately 1,560 housing units, carefully designed to achieve the highest standards of privacy, comfort, and quality of life.

The project offers a variety of unit sizes ranging from 45 to 130 square meters, featuring layouts from one to three bedrooms, within a balanced master plan that ensures easy movement and efficient distribution of services across the compound.

Comprehensive Services and Flexible Payment Plans

Ghoneim highlighted that the interior designs focus on optimal space utilization, with an emphasis on natural lighting and proper ventilation. The project also offers flexible payment plans of up to 12 years, catering to different customer segments.

Etlala Compound includes a wide range of facilities and amenities, such as:

A 2,270 sqm commercial mall
A 7,000 sqm sports club
A 4,200 sqm school
Water features, children’s recreational areas, and a mosque

All services are strategically distributed to ensure daily comfort and easy access for residents.

Collaboration with Leading Engineering Consultants

The project is being developed in collaboration with prominent consultancy firms. Platon Designs Group serves as the architectural consultant, bringing over 20 years of experience in design and urban planning. Meanwhile, Moharram-Bakhoum – Arab Consulting Engineers (ACE) acts as the general consultant, leveraging its extensive track record in supervising major national projects and iconic landmarks across Egypt.

Strong Addition to PLDG’s Real Estate Portfolio

Ghoneim emphasized that Etlala Compound aligns with Egypt’s urban expansion strategy, particularly in fourth-generation cities such as New October City. He added that the project represents a strong addition to PLDG Development’s growing portfolio and a promising residential and investment opportunity in one of West Cairo’s fastest-growing areas.

Over 11 Years of Experience in the Egyptian Real Estate Market

PLDG Development has more than 11 years of experience in the Egyptian real estate market since its establishment in 2014. During this period, the company has successfully delivered over 86 projects across West Cairo, 6th of October City, and October Gardens, in addition to developing eight residential projects in 6th of October City, Sheikh Zayed City, and the North Coast, reinforcing its reputation as a trusted and quality-driven real estate developer.

Home Group Launches La Vida Ismailia Project and Begins Construction Ahead of Official Sales

Posted on يناير 25, 2026 by habiba

Early Construction Signals Strong Commitment to Delivery

Home Group Developments has announced the launch of its latest residential project, La Vida Ismailia, in Ismailia City, coinciding with the start of actual construction works. This step reflects the company’s strategy of linking project launches with tangible execution, reinforcing its commitment to serious development and timely delivery.

Chairman: Construction Begins Before Launch to Ensure Credibility

Eng. Anton Gamal, Chairman and CEO of Home Group Developments, stated that La Vida Ismailia represents a natural extension of the company’s accumulated expertise gained over more than 18 years in the Egyptian real estate market.

He explained that the company deliberately chose to commence construction phases prior to the official sales launch, underscoring its development philosophy that prioritizes construction readiness, execution quality, and credibility with clients.

Prime Location in a Key Growth Area of Ismailia

Gamal noted that the project spans 17 acres in one of Ismailia’s most prominent urban growth zones, located in the New District near El-Galaa Buildings and Toyota Ismailia.

La Vida Ismailia is the first fully serviced residential compound of this scale in the city, comprising 76 residential buildings. The project features a low built-up ratio of just 45%, with 55% of the total area allocated to green spaces, internal roads, and swimming pools, significantly enhancing residents’ quality of life.

Spanish-Inspired Design and Integrated Amenities

Designed in a Spanish architectural style, La Vida Ismailia offers a comprehensive set of services and facilities, including:

Expansive landscaped green areas
Swimming pools
24/7 security and surveillance systems
Parking facilities
Dedicated children’s play areas
A commercial mall
A mosque

These features ensure a fully integrated residential community that meets residents’ daily needs within the compound.

Diverse Unit Sizes and Flexible Payment Plans

The project offers a wide range of residential unit sizes to accommodate different preferences. Ground-floor units range from 115 to 170 square meters, while upper-floor units range from 120 to 210 square meters.

Home Group Developments is also offering flexible payment plans, starting with a 25% down payment and the remaining balance payable over 36 months, with unit delivery scheduled within two years.

Construction Underway with Clear Execution Timeline

Gamal confirmed that construction activities have already commenced, including soil testing, site preparation, material procurement, and equipment mobilization. The company has partnered with SPT Engineering and Construction, a contractor with extensive experience in executing large-scale developments.

He added that the construction schedule targets the completion of approximately 30% of the project’s structures within the current year, reflecting Home Group’s seriousness and adherence to announced timelines.

Ismailia Anchors Home Group’s Expansion Strategy

The selection of Ismailia City forms part of a carefully studied expansion strategy aimed at extending Home Group’s expertise to cities with strong growth fundamentals and long-term investment potential.

Gamal concluded by emphasizing that Home Group views real estate development as a comprehensive, end-to-end process, beginning with planning and infrastructure and extending through to execution and final delivery.

Mainmarks Developments Launches h:rs Project on South 90 Street in New Cairo: A Prime Mixed-Use Investment

Posted on يناير 22, 2026 by habiba

Cairo, Egypt – Mainmarks Developments has officially launched its latest project, h:rs, a flagship mixed-use development in New Cairo with targeted sales of EGP 10 billion. The project marks a major milestone in the company’s long-term real estate investment strategy, focusing on high-value properties in prime locations designed to maximize returns over the medium and long term.

Strategic Launch Backed by Market Insight

Mohamed El Moghazi, co-founder of Mainmarks, highlighted that the launch of h:rs comes after years of comprehensive research into the Egyptian real estate market. He emphasized that Mainmarks approaches each project not just as a property for sale, but as an integrated investment asset, carefully planned from site selection to operational management.

“Choosing New Cairo was a deliberate strategic decision, not a repetition of past successes,” said El Moghazi. “The area is now the central hub for commercial and administrative activity in East Cairo, with direct connectivity to the New Administrative Capital and advanced transport networks like the monorail and light rail transit (LRT). These factors have driven demand and increased property values.”

Prime Location on South 90 Street

Located on South 90 Street, one of New Cairo’s most prominent commercial corridors, h:rs offers a rare competitive advantage in a market where prime real estate is increasingly scarce. El Moghazi explained that the scarcity of land in central locations is now a critical factor in determining the investment value of real estate developments.

Redefining Mixed-Use Development

Eng. Ahmed Shaker, co-founder of Mainmarks, stated that h:rs exemplifies the company’s vision for mixed-use developments as fully integrated hubs, rather than mere combinations of commercial, administrative, and medical spaces. “The project is designed to function as a self-sustained economic center, meeting the evolving needs of the business community while accommodating modern work and lifestyle trends,” he said.

Modern Design and Flexible Spaces

The project covers 11,003 sqm, featuring commercial, administrative, and medical units. Its contemporary architectural design ensures operational efficiency, while unit sizes range from 33 sqm to 1,500 sqm, catering to a wide spectrum of investors and end-users and ensuring strong long-term project liquidity.

Shaker added that the project’s operational philosophy goes beyond location and design. Carefully curated commercial units enhance occupancy rates and foster an integrated live-work environment, which directly impacts investment returns and long-term asset value.

Construction Timeline and Flexible Payment Plans

h:rs comprises two basement levels, a ground floor, and six typical floors. Construction is expected to start within three months, with a completion timeline of two years, reflecting Mainmarks’ commitment to timely delivery—a key factor in investor trust. The company also offers flexible payment plans with installments extending up to seven years.

Commitment to Prime Locations and International Standards

Shaker concluded that Mainmarks’ expansion strategy emphasizes prime locations, international-standard projects, and collaboration with top-tier partners in design, construction, and management. This approach ensures the delivery of competitive real estate products capable of thriving in Egypt’s dynamic and challenging market.

RAY Technologies Partners with Streamax MENA to Advance Smart Mobility and AI-Driven Fleet Management in Egypt

Posted on يناير 22, 2026 by habiba

In a strategic move to bolster regional road safety and smart mobility, RAY Technologies, a licensed IoT solutions provider accredited by Egypt’s National Telecommunications Regulatory Authority (NTRA), has announced a new partnership with Streamax Middle East Technology. Under this collaboration, RAY Technologies has been appointed as the official authorized distributor for Streamax solutions in Egypt. The partnership was formalized during the recently concluded InterSec Dubai 2026 exhibition, an event renowned for its focus on security and innovative technologies.

Boosting Egypt’s Road Safety and Smart Transportation

This strategic partnership is set to support Egypt’s national goals of improving vehicle safety, reducing traffic accidents, and addressing road fatalities. By accelerating the adoption of AI-powered fleet management systems and smart mobility solutions, the agreement aligns with Egypt’s digital transformation agenda and its drive to build a sustainable, data-driven transportation ecosystem.

RAY Technologies, with its deep expertise in IoT solutions, will work alongside Streamax MENA to deliver cutting-edge technologies that will enable real-time fleet monitoring, driver behavior improvement, and the enhancement of operational safety across both public and private transport sectors in Egypt.

A Proven Track Record in the MENA Region

With Streamax MENA’s extensive success in large-scale public sector deployments across the Middle East and North Africa, the partnership brings a wealth of experience These solutions have been implemented across numerous vehicle types, including school buses, public transit fleets, taxis, and commercial vehicles in countries such as the UAE, Saudi Arabia, and Iraq By deploying connected vehicle technologies, these solutions have helped authorities and fleet operators achieve significant improvements in passenger safety, reduce accidents, and enhance operational oversight.

Reinforcing Egypt’s Smart Mobility Goals

This partnership marks a pivotal milestone for RAY Technologies in its role as a trusted technology partner The collaboration directly supports Egypt’s national objectives of reducing traffic accidents, enhancing public transportation services, and building a comprehensive smart mobility ecosystem By incorporating AI-driven fleet management solutions, the partnership contributes to enhancing road safety while aligning with Egypt’s digital transformation strategy.

Mohamed Rayan, founder and Managing Director of RAY Technologies, commented on the partnership:

“This agreement underscores our commitment to global best practices in road safety and smart transportation This collaboration is more than just a commercial venture – it represents a significant step in bringing proven mobility technologies to Egypt, contributing to saving lives and protecting national assets.”

He added:

“We are proud to be part of the effort to build safer roads and develop data-driven transportation systems We look forward to working closely with our partners to accelerate the adoption of these AI-powered solutions throughout Egypt, leveraging our expertise and strong reputation.”

Ensuring Safer, Smarter Mobility Across Egypt

As part of its ongoing efforts, RAY Technologies is also extending its presence in ride-hailing and shared mobility platforms, aiming to reduce traffic incidents and improve the safety of passengers These innovations reflect the company’s commitment to creating smarter, safer, and more reliable transportation networks across Egypt.

About RAY Technologies

Established in 2009, RAY Technologies is a leading Egyptian tech company specializing in IoT solutions With a strong focus on AI-powered video telematics, fleet management, and smart safety systems, RAY Technologies is a licensed provider that offers a full range of integrated solutions to improve operational efficiency, enhance safety standards, and optimize fleet performance across the public and private sectors.

With extensive experience in designing and deploying AI-based video telematics platforms, RAY Technologies provides real-time monitoring, advanced driver behavior analytics, and vehicle safety systems. These solutions are designed to reduce accidents, lower operational costs, and facilitate the transition to smart, sustainable transportation ecosystems RAY Technologies remains committed to delivering scalable, reliable technologies that safeguard lives and assets, while supporting digital transformation and road safety initiatives in Egypt and the broader region.

“Strategic Partnership Between Madinet Masr and Aboelwafa to Execute ‘Clubside’ Project in Taj City with EGP 3.3 Billion Investment”

Posted on يناير 21, 2026 by habiba

Strategic Partnership to Accelerate Development in New Cairo

Madinet Masr (EGX: MASR.CA) announced the signing of a Memorandum of Understanding (MoU) with Aboelwafa for Contracting & Real Estate Investment to execute construction works within the “Clubside” project at Taj City, with total investments reaching EGP 3.3 billion.

This partnership aligns with Madinet Masr’s strategy to accelerate project development while adhering to the highest standards of quality and sustainable engineering, responding to market needs and delivering long-term value to both investors and homeowners. The agreement also reinforces the company’s commitment to building long-term partnerships with trusted contractors to ensure the sustainability and success of its developments.

Construction of 40 Residential Buildings to Be Completed by 2027

The MoU was signed in the presence of Eng Abdallah Sallam, President and CEO of Madinet Masr, and Eng. Saad Mahmoud Muhammad Aboelwafa, Chairman of Aboelwafa Contracting & Real Estate Investment, along with senior executives from both companies.

Under the agreement, Aboelwafa will undertake the construction of 40 residential buildings, in addition to all related infrastructure works, with project completion scheduled for the end of 2027 This reflects both companies’ commitment to strict delivery timelines and the development of fully integrated, modern urban communities in East Cairo.

Madinet Masr: Long-Term Partnerships Drive Quality and Efficiency

Commenting on the MoU, Eng Abdallah Sallam stated that Madinet Masr prioritizes forming strategic, long-term partnerships with construction firms that demonstrate strong technical expertise and operational efficiency.

He emphasized that the continued collaboration with Aboelwafa represents a shared vision to deliver projects that match the scale and ambition of Madinet Masr’s developments. The MoU, he noted, marks a key step toward accelerating execution rates, enhancing construction quality, and meeting clients’ expectations while maintaining the company’s commitment to innovation and best-in-class practices.

Aboelwafa: Over 50 Years of Construction Expertise

For his part, Eng Saad Mahmoud Muhammad Aboelwafa expressed pride in partnering with Madinet Masr on the Clubside project within Taj City, describing it as one of East Cairo’s most prominent integrated urban destinations.

He highlighted that this collaboration reflects confidence in Aboelwafa’s more than 50 years of experience in the construction sector, as well as its ability to deploy advanced engineering capabilities to deliver projects with the highest levels of quality and efficiency. He reaffirmed the company’s commitment to clear execution schedules, precise technical standards, and delivering sustainable value while strengthening its long-term partnership with Madinet Masr.

Taj City: A Flagship Integrated Development in New Cairo

Taj City represents one of Madinet Masr’s flagship developments, building on the company’s 65-year legacy in the Egyptian real estate market. Spanning 3.5 million square meters, the project enjoys a prime location in New Cairo, along the Ring Road, and close to Cairo International Airport.

The development offers a modern, lifestyle-driven living experience, combining contemporary architectural design, advanced construction technologies, premium amenities, and modern retail concepts. These elements are seamlessly integrated within expansive landscaped areas that reflect the authentic Egyptian spirit, delivering a distinctive and well-balanced residential environment.

Aboelwafa Contracting: A Leading Integrated Service Provider

Founded in 1974, Aboelwafa Contracting & Real Estate Investment has established itself as a key player in Egypt’s construction and contracting sector. The company delivers high-quality projects across multiple sectors, including housing, healthcare, infrastructure, and education.

Through the adoption of advanced engineering technologies, the implementation of environmentally responsible practices, and a focus on smart and sustainable construction, Aboelwafa continues to strengthen its position as a trusted and integrated service provider in the Egyptian market.

Nile Real Estate Development Signs Strategic Partnership with ElSewedy Electric to Execute Tycoon Tower and Tycoon Center Projects in the New Administrative Capital

Posted on يناير 20, 2026يناير 20, 2026 by habiba

Nile Developments has announced a strategic partnership with Elsewedy Electric to execute the electrical infrastructure and smart building systems for its landmark projects, Tycoon Tower and Tycoon Center, located in Egypt’s New Administrative Capital.

The partnership underscores Nile Developments’ commitment to delivering iconic, future-ready real estate projects that comply with the highest international standards, while leveraging advanced engineering solutions and the expertise of leading specialized partners.

Signing Ceremony Held at Project Site amid Accelerated Construction

The agreement was officially signed at the project site in the heart of the New Administrative Capital by Eng Mohamed Taher, Chairman of Nile Developments, and Eng. Ahmed Elsewedy, CEO of Elsewedy Electric Group.

The signing comes as construction progresses at an accelerated pace across both developments, reflecting the partners’ shared focus on quality execution, technical excellence, and adherence to delivery timelines.

Tycoon Tower: Egypt and Africa’s Tallest Smart Hotel

Tycoon Tower is set to become the tallest hotel in Egypt and Africa, representing a significant addition to the hospitality sector. Designed as a next-generation smart hotel, the project will rely on advanced energy solutions and sophisticated electrical systems to maximize operational efficiency, sustainability, and guest experience.

The tower aligns seamlessly with the vision of the New Administrative Capital as a fully integrated smart city, offering a global-standard hospitality experience.

Tycoon Center: A New Benchmark for Ultra-High-Rise Office Towers

Meanwhile, Tycoon Center reflects a forward-looking vision for ultra-high-rise administrative developments. As the tallest administrative tower in Egypt and Africa, the project integrates smart infrastructure and comprehensive building management systems.

These features are designed to meet the evolving needs of multinational companies and institutions, redefining modern work environments in accordance with global best practices.

Nile Developments: Setting New Standards in Urban Development

Commenting on the partnership, Eng. Mohamed Taher, Chairman of Nile Developments, stated:

“At Nile Developments, we don’t just build projects; we set new benchmarks in urban development. Iconic developments like Tycoon Tower and Tycoon Center require partners who share our ambition. Our partnership with Elsewedy Electric reflects our commitment to quality, precision, and delivering projects worthy of the future of the New Administrative Capital.”

Elsewedy Electric: Powering Smart Cities and Sustainable Growth

For his part, Eng Ahmed Elsewedy, CEO of Elsewedy Electric Group, expressed pride in the collaboration, emphasizing the company’s role in supporting Egypt’s national development agenda:

“We are proud to partner with Nile Developments on projects that represent architectural icons in Egypt and Africa. Elsewedy Electric brings global expertise in electrical infrastructure and smart systems, and this partnership represents a model for integrating real estate development with advanced technologies to support smart cities and sustainable development.”

A Model for Integrated, Future-Oriented Urban Development

This strategic partnership represents a comprehensive model of modern urban development, built on innovation, engineering expertise, and high-quality execution It further reinforces the New Administrative Capital’s position as a regional hub for landmark real estate projects and major investments in Egypt and Africa.

ZG Developments Set to Launch New Real Estate Project as Part of Strategic Expansion Plan

Posted on يناير 20, 2026 by habiba

Nearly Four Decades of Expertise Fuel Ambitious Growth

ZG Developments is preparing to launch a new real estate project in the coming period, reflecting its well-planned expansion strategy and leveraging nearly 39 years of experience in the Egyptian real estate market.

Mahmoud El Sebai, CEO of ZG Developments, stated that the company is finalizing preparations for the upcoming project, which embodies the company’s philosophy of prioritizing quality over quantity. He emphasized that the project aims to deliver a well-designed real estate product that meets the expectations of clients seeking genuine value and secure investment opportunities.

Strong Foundations and Strategic Land Ownership

El Sebai highlighted that ZG Developments relies on a strong foundation of expertise and ownership of strategic land plots, granting the company flexibility in planning, execution, and timely project delivery. This approach strengthens the company’s credibility, builds client trust, and reinforces its position as one of the leading real estate developers in Egypt.

From Nile Housing Legacy to Luxury Villa Communities

Eng. Hani Abbas, board member of ZG Developments, explained that the company represents the natural continuation of Nile Housing and Development Company, founded in 1987. Nile Housing was among the pioneering developers of residential towers in Nasr City before ZG Developments shifted focus toward luxury villa communities in West Cairo.

He noted that this strategic shift was carefully planned to respond to market trends, emphasizing the creation of low-density, high-privacy residential communities. Abbas also pointed out that the company’s largest land portfolio in the Green Belt area, totaling 92.5 acres, remains a core strength for its long-term growth strategy.

Proven Track Record and Client Trust

Bassam Saeed, Head of the Commercial Sector at ZG Developments, said the success of Zayed Greens 1, fully delivered and sold out, serves as a strong testament to market and client confidence. The project featured 32 independent villas with modern European designs and high-quality finishing, illustrating the company’s ability to deliver on its promises and maintain high standards of real estate development.

Upcoming Projects Continue the Growth Momentum

Saeed confirmed that the anticipated new project will build on these successes and complement the company’s ongoing portfolio, including Zayed Greens 2, 3, and 4, as well as SVN Shades and STAY Villa Community. He emphasized that the company’s business strategy is focused on providing real investment opportunities supported by strategically located assets and robust foundations.

“Red Sea Museum in Jeddah Reopens After Comprehensive Restoration Preserving Saudi Heritage

Posted on يناير 18, 2026 by habiba

Landmark Restoration: Red Sea Museum Reopens in Jeddah

Jeddah, Kingdom of Saudi Arabia – Rowad Modern Engineering, in cooperation with First Gulf Company, has officially announced the reopening of the Red Sea Museum in Historic Jeddah. The ceremony was attended last month by H.E. the Saudi Minister of Culture, marking a milestone in Saudi Arabia’s heritage preservation efforts.

Mahlab, CEO of Rowad Modern Engineering, said:
“The Red Sea Museum represents far more than a building; it is a celebration of Saudi Arabia’s maritime identity and cultural legacy. Our role was to preserve this heritage with precision and engineering excellence for generations to come.”

Expertise in Heritage-Sensitive Restoration

Mariam Youssef, Head of the Heritage Business Unit, explained:
“Delivering within a heritage-sensitive environment demanded sequenced strengthening strategies, rigorous craftsmanship control, and proactive interface management to meet modern performance standards without compromising authenticity.”

Eng. Mohamed Fawzy, General Manager of Rowad’s Saudi branch, added:
“This project required disciplined coordination across architectural and structural interfaces—protecting design intent and ensuring cohesive delivery across the full asset.”

Comprehensive Restoration Program

Rowad Modern Engineering, recognized as a regional leader in heritage restoration, executed a full restoration and rehabilitation program for the museum. In collaboration with First Gulf Company, the project preserved the authenticity of this early-20th-century landmark while upgrading it to meet modern museum standards.

Key components included:

Specialized restoration and structural strengthening for the main museum building and the iconic canopy.
Complete internal and external architectural finishing under an integrated coordination model across architectural, structural, and civil engineering disciplines.
Construction and delivery of the Annex Building, designed to meet functional, operational, and architectural standards.

The controlled, multi-interface execution strategy ensured preservation of the original design intent while achieving seamless, high-quality delivery across the entire museum.

A Cultural Landmark on Jeddah’s Historic Waterfront

Situated on Jeddah’s historic waterfront, the Red Sea Museum now serves as a premier cultural and tourism destination, showcasing:

The maritime history of the Red Sea
Rare cultural and maritime artifacts
Stories of trade, pilgrimage, and coastal life connecting civilizations for centuries

The museum enhances the Kingdom’s cultural tourism landscape, aligning with Saudi Vision 2030 by enriching cultural offerings, supporting tourism, and improving quality of life through meaningful heritage destinations.

Collaborative Success Through Strategic Partnerships

Rowad highlighted that the museum’s successful delivery was driven by close collaboration with stakeholders, early technical alignment, and a shared commitment to quality and heritage preservation.

About Rowad Modern Engineering

Rowad Modern Engineering, a subsidiary of Elsewedy Electric Group, has over 25 years of experience in Egypt, the Middle East, and Africa. The company specializes in large-scale, multidisciplinary, and complex projects across sectors including:

Heritage restoration and museum renovation
Green energy and heavy industries
Infrastructure, ports, and bridges
Commercial buildings, hospitals, hotels, and educational institutions

Through strategic alliances with international companies and financial institutions, Rowad has expanded regionally in Iraq, Saudi Arabia, UAE, Libya, and Africa. Notable projects include:

Rabigh Power Plant, Saudi Arabia
Tahya Misr 1 Container Terminal, Damietta Port
Benban Solar Park, Aswan
Olympic Sports Hall
Heritage restorations: Mohamed Ali Palace and Red Sea Museum in Jeddah
Rehabilitation of the Ministry of Culture headquarters in Diriyah, Saudi Arabia

Rowad’s commitment to innovation, excellence, and quality continues to position it as a trusted partner for heritage preservation and infrastructure projects across the region.