In a strategic move to support education and youth development
Rock Developments has signed a cooperation protocol with Helshon College Academy
in Sweden to implement the ACC educational program in Egypt. The initiative is a
comprehensive training and educational program designed to empower Egyptian youth
with limited access to opportunities, both professionally and personally The program
leverages an innovative learning model to nurture skills, boost confidence, and encourage
youth to become active and impactful members of their communities
Strategic Collaboration to Empower Egyptian Youth
The Memorandum of Understanding (MoU) was signed by Eng Parthena Doss
Board Member at Rock Developments, and Peter Landgren, Educational Director
of Helshon College Academy in Egypt, in the presence of Katja Beksir, ACC program
coordinator, alongside senior representatives from both organizations
Eng Doss emphasized Rock Developments’ commitment to investing in education as a
catalyst for social and economic change Through our partnership with Helshon College
the ACC program enables youth to develop holistically, combining theoretical knowledge
with practical experience Our goal is to equip them with the tools to make a real difference in society
She further noted that Rock Developments’ support enhances the program’s reach, particularly for financially
disadvantaged students, expanding access to quality education and professional development opportunities
ACC Program: Learning Through Application
The ACC program, inspired by the Scandinavian folk high school model, adopts a learning
-through-application methodology, allowing students to acquire practical skills, critical thinking
and problem-solving abilities. The curriculum includes core subjects such as Arabic, English
Mathematics, History, Geography, Science, and Vocational Education, integrated into real-world
projects that connect academic knowledge with everyday life
Peter Landgren explained that the program prioritizes self-development, self-confidence, and
social responsibility. He highlighted that small class sizes—limited to 16 students per class
encourage interactive and collaborative learning, fostering a supportive environment for academic
psychological, and social growth
Transformative Student Experiences
Katja Beksir noted that the ACC program stands out for its holistic approach, offering
students space for self-expression and personal growth. She described the transformational
impact on students Many students start shy and hesitant, but within months, they gain the
confidence to present and speak in front of an audience—this is the true power of education
The program also integrates hands-on learning experiences, including agricultural activities and
direct interaction with animals, which help break psychological barriers, promote practical skills
and expand students’ horizons Graduation ceremonies reflect the profound personal and social
impact of the ACC experience
Rock Developments: Driving Education and Community Initiatives
Rock Developments is the real estate arm of El Batal Group for Investment, managing all
residential and commercial projects under the “Rock” brand in Egypt and
Canada Key projects include
Rock White, New Heliopolis
Rock Yard, Sheraton
Rock Eden, 6th of October
Rock Capital 1, New Administrative Capital
Rock Vera and Rock Gold Mall, Fifth Settlement
Rock Ville, Obour
Through this partnership, Rock Developments reinforces its commitment to supporting
educational initiatives, youth empowerment, and community development in Egypt
