FAME Academies, the official operator of the Real Madrid Foundation Educational Football

Program (EFP) in Egypt, has announced a strategic partnership with Salam Properties, the

program’s sponsor, to bring this world-class educational football program to communities

within Salam Properties developments

Strategic Partnership to Promote Educational Football in Egypt

This collaboration marks a significant step in providing participants with access to a high-quality

football education program designed and supervised by the experts of the Real Madrid Foundation

The program emphasizes core values such as discipline, respect, and teamwork, which are integral

to the Real Madrid Foundation’s methodology, while also supporting participants in developing their

FAME Academies personal skills both on and off the field

Salam Properties’ Vision for Integrated Communities

The partnership goes beyond sports, reflecting Salam Properties’ commitment to building

well-rounded communities that combine education, recreation, and innovation By integrating

the Real Madrid Foundation EFP operated by FAME Academies into its residential projects, Salam

Properties continues to create environments that foster learning, well-being, and a sense of belonging

Delivering Value-Based and Engaging Experiences for Families

Both organizations share a unified mission to provide a value-based and interactive

educational experience that brings the distinguished Real Madrid Foundation program

closer to families within the community. This initiative underscores the importance of

educational sports programs in promoting personal growth and community development across Egypt